RK

Ritika Kapoor

Available to hire

Hi there! I am Ritika Kapoor, a creative and detail-oriented social media marketing professional currently in the final semester of Conestoga College's Social Media Marketing program.

About

Hi there! I am Ritika Kapoor, a creative and detail-oriented social media marketing professional currently in the final semester of Conestoga College’s Social Media Marketing program. I enjoy turning ideas into engaging campaigns and visually compelling content, and I have built hands-on experience managing a personal beauty brand, BlushBoss by RK, where I developed content strategies, managed calendars, created high-quality visual content, and analyzed performance to boost engagement.\n\nI am passionate about community engagement and digital branding, and I am proficient in Canva and Meta Business Suite, photography, video production, and performance analytics. I am excited to bring my energy and collaboration skills to a Social Media and Communications Assistant role, helping organizations tell their stories and connect with their communities.

  • 6 years' experience
  • Joined February 2026

Skills· 1

Industry experience

  • Media & Entertainment
  • Professional Services
  • Software & Internet
  • Retail
  • Education

Work experience

Freelance Makeup Artist & Social Media Manager · BlushBoss by RKJan 2020 – Present · 6 yrs 11 mos

Developed and executed social media content strategies to increase brand visibility and engagement; managed content calendars and scheduled posts using Meta Business Suite; created high-quality visual content including photos, videos, and reels; designed marketing materials using Canva aligned with brand identity; monitored analytics and optimized content performance based on insights; maintained professional client communication and booking management.

Education

Social Media Marketing · Conestoga College2030 – 2026
Diploma in Administrative Business Management · Conestoga College2030 – 2026
Social Media Marketing (Final Semester – Ongoing) · Conestoga College, Ontario2030 – 2026
Diploma in Administrative Business Management · Conestoga College, Ontario2030 – 2026

Certifications and awards· 9

Social Media Marketing Foundations2030 – 2026
Content Marketing Foundations2030 – 2026
Digital Marketing Trends2030 – 2026
SEO Foundations2030 – 2026

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