Ciao! I’m Robbie 👋 I’m a senior brand & digital designer and I like to design things that look great and make people feel something. Over the last 15+ years, I’ve worked across Europe and Australia with everyone from scrappy startups to global giants. I’ve been agency-side, in-house, freelance... and sometimes all three at once. My cup of tea? Leading brand refreshes, designing high-performing digital experiences, building marketing assets that convert, and creating systems that scale. My day-to-day sits somewhere between strategic storytelling and deep design work, with a dash of "wait, what if we did it differently?" I love creating visual identities that evolve, I obsess over craft, say no to soulless design, and firmly believe performance ads deserve personality too.

Roberta Cicerone

Ciao! I’m Robbie 👋 I’m a senior brand & digital designer and I like to design things that look great and make people feel something. Over the last 15+ years, I’ve worked across Europe and Australia with everyone from scrappy startups to global giants. I’ve been agency-side, in-house, freelance... and sometimes all three at once. My cup of tea? Leading brand refreshes, designing high-performing digital experiences, building marketing assets that convert, and creating systems that scale. My day-to-day sits somewhere between strategic storytelling and deep design work, with a dash of "wait, what if we did it differently?" I love creating visual identities that evolve, I obsess over craft, say no to soulless design, and firmly believe performance ads deserve personality too.

Available to hire

Ciao! I’m Robbie 👋 I’m a senior brand & digital designer and I like to design things that look great and make people feel something. Over the last 15+ years, I’ve worked across Europe and Australia with everyone from scrappy startups to global giants. I’ve been agency-side, in-house, freelance… and sometimes all three at once. My cup of tea? Leading brand refreshes, designing high-performing digital experiences, building marketing assets that convert, and creating systems that scale. My day-to-day sits somewhere between strategic storytelling and deep design work, with a dash of “wait, what if we did it differently?” I love creating visual identities that evolve, I obsess over craft, say no to soulless design, and firmly believe performance ads deserve personality too.

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Experience Level

Expert
Expert

Language

English
Fluent
Italian
Fluent

Work Experience

Senior Brand & Digital Designer at Freelance
November 1, 2025 - Present
Partnering with agencies and in-house teams to deliver brand identity refreshes, web and print design, campaign and marketing assets, landing pages, and scalable design systems—ensuring brand consistency across teams and channels.
Head of Brand & Visual Design at Talon.One
June 1, 2025 - November 1, 2025
Leading the brand’s evolution through a full visual and messaging refresh. Delivered a website redesign, global campaigns, and a scalable content system.
Visual Design Lead at Talon.One
July 1, 2023 - July 1, 2025
Built and mentored a remote design team. Set visual direction across product, marketing, and brand. Created scalable systems and aligned design to business goals.
Senior Visual Designer at Talon.One
March 1, 2022 - July 1, 2023
Hands-on contributor to early brand evolution. Delivered product and marketing design, shaped campaign visuals, and built creative alignment across touchpoints.
Senior Digital Designer / Art Director at Common Ventures
June 1, 2018 - January 1, 2022
Worked across digital, social, and brand campaigns. Brought UI and storytelling together across touchpoints, from websites to campaigns to pitch decks.
Senior Graphic Designer / Art Director at Sibling / WPP Group
April 1, 2015 - June 1, 2018
Led creative development for integrated campaigns across the AU/NZ markets of Westfield. Collaborated with cross-functional teams.
Senior Graphic Designer / Art Director at Joy Agency
March 1, 2014 - March 1, 2015
Concepted and delivered integrated campaigns across fashion, finance, retail, and tech.
Graphic Designer / Art Director at Leo Burnett
January 1, 2012 - January 1, 2014
Worked on graphics and art direction for various clients.
Graphic Designer / Art Director at T Communication
June 1, 2007 - December 1, 2011
Worked on various graphic design projects.

Education

Degree in Academy of Fine Art and Graphic Design at Academy of Art University
January 1, 2002 - January 1, 2007
Graphic Design and Visual Communication at IED
January 1, 2008 - January 13, 2026
Degree in Academy of Fine Art and Graphic Design at Academy of Art University
January 1, 2002 - January 1, 2007
Graphic Design and Visual Communication at IED
January 1, 2008 - January 13, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Retail, Professional Services