Rodrigo Lima Zeni

Available to hire

Hi, I’m Rodrigo . I’m a Social Media Strategist based in Barcelona, Spain, with 15+ years of experience managing digital content and building audience engagement.

About

Hi, I’m Rodrigo .
I’m a Social Media Strategist based in Barcelona, Spain, with 15+ years of experience managing digital content and building audience engagement. I specialize in planning and executing Instagram-focused strategies, creating visually compelling content, and using analytics to drive growth and meaningful interaction with audiences.

I’m fluent in Spanish and deeply familiar with the Spanish market context. I thrive on turning brand goals into engaging content, structured editorial calendars, and measurable campaigns that boost visibility and brand loyalty.

  • 1 year's experience
  • Joined February 2026

Languages

  • Spanish; CastilianFluent
  • PortugueseFluent
  • EnglishFluent

Industry experience

  • Media & Entertainment
  • Travel & Hospitality
  • Professional Services

Work experience

Marketing and Social Media Specialist · THENA DEXJan 2025 – Dec 2025 · 1 yr

Managed social content planning and execution across digital platforms. Developed structured editorial calendars aligned with brand goals and campaign priorities. Created engaging visual and educational content to drive interaction and improve audience retention. Translated product updates into accessible messaging tailored to different audience segments. Monitored performance metrics and adjusted content strategy based on engagement insights. Collaborated closely with internal stakeholders to ensure messaging consistency and brand alignment.

Business Development Consultant · Dext Force FestivalJan 2023 – Jan 2024 · 1 yr 1 mo

Contributed to brand visibility and positioning through partnership strategy and sponsorship outreach.

Education

Bachelor's Degree in Marketing · Universidade Paulista2030 – 2026

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