I am a Visual Strategist and Social Media Manager who blends high-end aesthetic curation with data-driven organic growth. With a professional background in interior and spatial design, I bring a highly trained eye for visual storytelling, luxury aesthetics, and trend analysis to the digital space. I specialize in creating cinematic short-form video content and implementing consumer psychology to build highly engaged online communities—demonstrated by driving my own platform to over 500K+ organic views. I bridge the gap between creative artistic direction and structured content planning to elevate premium beauty and lifestyle brands.…

RAWAN NAJJAR

I am a Visual Strategist and Social Media Manager who blends high-end aesthetic curation with data-driven organic growth. With a professional background in interior and spatial design, I bring a highly trained eye for visual storytelling, luxury aesthetics, and trend analysis to the digital space. I specialize in creating cinematic short-form video content and implementing consumer psychology to build highly engaged online communities—demonstrated by driving my own platform to over 500K+ organic views. I bridge the gap between creative artistic direction and structured content planning to elevate premium beauty and lifestyle brands.…

Available to hire

I am a Visual Strategist and Social Media Manager who blends high-end aesthetic curation with data-driven organic growth. With a professional background in interior and spatial design, I bring a highly trained eye for visual storytelling, luxury aesthetics, and trend analysis to the digital space.

I specialize in creating cinematic short-form video content and implementing consumer psychology to build highly engaged online communities—demonstrated by driving my own platform to over 500K+ organic views. I bridge the gap between creative artistic direction and structured content planning to elevate premium beauty and lifestyle brands.

See more

Skills

Experience Level

Adobe Photoshop
Expert
Animation
Expert
Illustration
Expert
Microsoft Excel
Expert
Web Design
Intermediate
Figma
Intermediate
Shopify
Intermediate
3D Design
Intermediate

Language

Arabic
Fluent
English
Fluent
French
Beginner

Work Experience

Interior Designer at Al Bashad Decor
January 1, 2018 - October 6, 2025
Determined the client's goals and requirements for interior design projects; developed and presented final design recommendations; created furnishing designs; managed multiple files and documents.
Customer Service & Receptionist at Venus Beauty Center
January 1, 2021 - October 6, 2025
Promoted a superior customer experience by addressing concerns; investigated and resolved customer inquiries and complaints quickly; promptly responded to inquiries and requests from prospective customers.
Interior Designer & Secretary at Al Basha Decor
December 31, 2018 - December 31, 2018
Responsible for designing projects, evaluating design goals and requirements, and managing files and documentation.
Customer Service & Receptionist at Venus Beauty Center
December 31, 2021 - December 31, 2021
Promoted superior customer service experience and managed appointment scheduling and customer inquiries efficiently.

Education

Bachelor's Degree in Interior Design at Ajman University
January 11, 2030 - October 6, 2025
Bachelor's degree at Ajman University
January 11, 2030 - November 10, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Retail, Media & Entertainment, Education
    paper Creative Direction & Short-Form Video Strategy (500K+ Organic Reach)

    This section showcases my creative direction, organic growth strategy, and personal brand execution within the aesthetic beauty and lifestyle niche. By blending deep consumer psychology (Dark Feminine aesthetics) with cinematic short-form storytelling on my personal platform, I developed an organic content ecosystem that successfully captures and retains attention within the first 2 seconds.

    Key Performance Milestones:

    • 529K+ Views achieved entirely through organic reach on a single high-concept cinematic video.

    • Generated over 130K+ Total Likes and built a loyal community of 4.7K+ Followers on TikTok https://www.twine.net/signin

    • Formulated data-driven content pillars and optimized visual hooks using advanced AI tools (ChatGPT and Claude) for trend research and script structuring.

    Through this personal channel, I demonstrate a practical, hands-on understanding of short-form video algorithms, end-to-end creative production, and the execution of premium, moody, and cohesive brand styling.

    ‏https://www.tiktok.com/@theroraura