I’m Rowan Cumming, a creative lead and video director with a track record of crafting content for some of the world’s biggest brands. I’m passionate about leading teams, directing shoots, developing concepts, and actively shaping post-production to tell compelling stories. In my current role as Video Creative Lead at Superside, I guide a dynamic team of video creatives and stay hands-on with shooting, editing, and animating for top-brand campaigns. Earlier roles include Senior Videographer at TBWA / Grid Worldwide and in-house Videographer at Thwack, where I built a strong foundation in brand storytelling, post-production, and sound design.

Rowan Cumming

I’m Rowan Cumming, a creative lead and video director with a track record of crafting content for some of the world’s biggest brands. I’m passionate about leading teams, directing shoots, developing concepts, and actively shaping post-production to tell compelling stories. In my current role as Video Creative Lead at Superside, I guide a dynamic team of video creatives and stay hands-on with shooting, editing, and animating for top-brand campaigns. Earlier roles include Senior Videographer at TBWA / Grid Worldwide and in-house Videographer at Thwack, where I built a strong foundation in brand storytelling, post-production, and sound design.

Available to hire

I’m Rowan Cumming, a creative lead and video director with a track record of crafting content for some of the world’s biggest brands. I’m passionate about leading teams, directing shoots, developing concepts, and actively shaping post-production to tell compelling stories.

In my current role as Video Creative Lead at Superside, I guide a dynamic team of video creatives and stay hands-on with shooting, editing, and animating for top-brand campaigns. Earlier roles include Senior Videographer at TBWA / Grid Worldwide and in-house Videographer at Thwack, where I built a strong foundation in brand storytelling, post-production, and sound design.

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Language

English
Fluent

Work Experience

Video Creative Lead at Superside
January 1, 2022 - Present
Lead a dynamic team of video creatives, overseeing the creative output and directly engaging in shooting, editing, and animating videos for some of the world's most recognized brands. Assumed the role of creative lead six months into the contract.
Videographer / Director at TBWA / Grid Worldwide
January 1, 2022 - October 15, 2025
Senior videographer shooting and directing brand content; responsible for post-production tasks including editing, animation, and sound design.
Videographer at Thwack
January 1, 2020 - October 15, 2025
In-house videographer creating content for various brands; shooting campaigns, events and content; expanded into broader production roles while continuing to hone post-production skills.
Video Editor / Post-Production at Sanga Media
January 1, 2016 - October 15, 2025
Began my career as an editor in post-production, duties included editing projects, managing media and data on film shoots, and assisting senior editors with rough cuts; independently edited projects after two years.
Videographer / Director at TBWA / Grid Worldwide
December 31, 2022 - October 15, 2025
Senior videographer responsible for shooting and directing brand content, and handling post-production tasks including editing, animation and sound design.
Videographer at Thwack
December 31, 2020 - October 15, 2025
In-house videographer creating content for various brands; shot campaigns, events and content; expanded production roles while sharpening post-production skills.
Videographer / Director at TBWA / Grid Worldwide
December 31, 2022 - October 17, 2025
Senior videographer at one of South Africa's top-performing agencies, shooting and directing brand content and handling post-production tasks such as editing, animation, and sound design.
Videographer at Thwack
January 1, 2020 - October 17, 2025
In-house videographer creating content for various brands; shot campaigns, events, and content; expanded production responsibilities while refining post-production skills.
Video Editor at Sanga Media
January 1, 2016 - October 17, 2025
Began as an editor in post-production, editing projects, managing media and data on film shoots, and assisting senior editors with rough cuts; by the end of two years, independently edited projects.
Video Creative Lead at Superside
January 1, 2022 - October 27, 2025
Lead a dynamic team of video creatives, overseeing the creative output and directly engaging in shooting, editing, and animating videos for some of the world's most recognized brands. I assumed the role of creative lead just six months into my contract.
Senior Videographer at TBWA / Grid Worldwide
January 1, 2022 - January 1, 2022
Senior videographer responsible for shooting and directing brand content, and handling post-production tasks such as editing, animation, and sound design.
Videographer at Thwack
January 1, 2020 - January 1, 2020
In-house videographer creating content for various brands, shooting campaigns, events, and content; expanded into broader production roles while refining post-production skills.

Education

Bachelor of Arts Degree in Motion Picture Medium at AFDA Film School
January 1, 2012 - January 1, 2014
Bachelor of Arts Degree in Motion Picture Medium at AFDA Film School
January 1, 2012 - January 1, 2014
Bachelor of Arts Degree in Motion Picture Medium at AFDA Film School
January 1, 2012 - January 1, 2014
Bachelor of Arts Degree in Motion Picture Medium at AFDA film School
January 1, 2012 - January 1, 2014
Bachelor of Arts Degree in Motion Picture Medium at AFDA Film School
January 1, 2012 - January 1, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Other