Hi, I’m Rutuja, a marketing and digital strategy professional with a strong track record in social media, content, and SEO across B2B and non-profit sectors. I enjoy turning consumer insights into actionable campaigns and collaborating with cross-functional teams to drive engagement, traffic, and lead generation. I’m currently pursuing a Master’s in Marketing Management at ANU and have worked across Pune, Bengaluru, Canberra, and other hubs, delivering measurable outcomes. I bring hands-on experience building brand narratives, executing omnichannel campaigns, and optimizing content for impact. I thrive in collaborative environments and love translating data into human-centered storytelling that supports social impact and business goals.

Rutuja Rao Rane

Hi, I’m Rutuja, a marketing and digital strategy professional with a strong track record in social media, content, and SEO across B2B and non-profit sectors. I enjoy turning consumer insights into actionable campaigns and collaborating with cross-functional teams to drive engagement, traffic, and lead generation. I’m currently pursuing a Master’s in Marketing Management at ANU and have worked across Pune, Bengaluru, Canberra, and other hubs, delivering measurable outcomes. I bring hands-on experience building brand narratives, executing omnichannel campaigns, and optimizing content for impact. I thrive in collaborative environments and love translating data into human-centered storytelling that supports social impact and business goals.

Available to hire

Hi, I’m Rutuja, a marketing and digital strategy professional with a strong track record in social media, content, and SEO across B2B and non-profit sectors. I enjoy turning consumer insights into actionable campaigns and collaborating with cross-functional teams to drive engagement, traffic, and lead generation. I’m currently pursuing a Master’s in Marketing Management at ANU and have worked across Pune, Bengaluru, Canberra, and other hubs, delivering measurable outcomes.

I bring hands-on experience building brand narratives, executing omnichannel campaigns, and optimizing content for impact. I thrive in collaborative environments and love translating data into human-centered storytelling that supports social impact and business goals.

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Language

English
Fluent
Hindi
Fluent
Marathi (Marāṭhī)
Fluent
Chinese
Beginner

Work Experience

Community Impact & Marketing Intern (Brand Marketing & Social Audit) at Story Cloud
February 1, 2026 - May 1, 2026
Brand marketing & social audit: conducted a comprehensive brand marketing review of 3+ social media channels, assessing content performance and organizational positioning to identify strategic improvement opportunities. Content & product management: built and delivered an end-to-end content calendar managing the product pipeline for cultural storytelling programs, improving consistency, delivery timelines, and campaign coherence. Stakeholder engagement: liaised directly with the CEO on community engagement strategies and communication plans, gaining exposure to senior leadership decision-making in an entrepreneur startup environment. Consumer insights to strategy: translated consumer research on cultural representation into actionable content frameworks, contributing to 2+ inclusive storytelling outputs aligned with the organization’s social impact mission.
Digital Marketing Intern (Web development, SEO) at Clarivate
November 1, 2025 - February 1, 2026
Designed and optimized 50+ email templates and landing pages to support demand generation campaigns, contributing to a 28% increase in user engagement and improved conversion readiness. Executed on-page SEO strategies, including keyword optimization, meta tags, internal linking, and content structuring, contributing to a 35% increase in organic traffic across key solution pages within 3 months. Developed and published SEO-driven web content, including resource pages, blogs, and campaign landing pages, aligned with B2B buyer decision stages to support pipeline generation. Created eBooks, white papers, and resource hubs to strengthen website engagement and support account-based marketing campaigns. Implemented conversion-focused design elements (CTAs, lead capture forms, content hierarchy improvements), contributing to a 19% increase in lead capture rate. Analyzed Google Analytics data to generate actionable insights to refine content strategy and improve high-value page performance. Col
Volunteer at Vinies (St Vincent de Paul Society)
August 1, 2025 - Present
Volunteer contribution supporting community services and outreach programs.
Operations Trainee at Michelin
October 1, 2024 - February 1, 2025
Processed 100+ customer invoices, credit notes, and payment allocations monthly, maintaining zero compliance breaches across all assigned accounts. Drove end-to-end cash application and accounts reconciliation using Oracle ERP, reducing dispute resolution turnaround by identifying root causes. Analyzed O2C process data to pinpoint operational gaps and recommended targeted workflow improvements, strengthening process efficiency and internal controls. Collaborated cross-functionally with finance, operations, and client service teams to resolve order discrepancies, accelerating issue closure rates. Ensured strict adherence to compliance standards and industry regulations across all financial transactions, supporting audit-readiness.
Research Associate (Volunteer) at Rising Youth Foundation
October 1, 2023 - February 1, 2025
Research associate supporting program outreach initiatives, data collection, and stakeholder engagement for youth-focused projects (Oct 2023 – Feb 2025).
Digital Marketing & Content Strategist at Cal Digital Group
October 1, 2023 - May 1, 2024
Spearheaded an integrated SEO, blog, and content marketing strategy, driving a 10% increase in website traffic within 6 months. Developed and tracked KPI dashboards in Google Analytics, delivering data-driven insights that shaped quarterly strategic decisions. Improved organic search visibility by optimizing high-priority landing pages, resulting in a notable 12% reduction in bounce rate and increased user engagement for studied pages. Generated weekly performance reports for leadership, translating complex analytics into clear, actionable recommendations. Maintained rigorous QA across digital assets, ensuring 100% brand compliance and SEO standard adherence.
Digital Marketing Intern at Globals Shala x Illinois Tech
July 1, 2022 - August 1, 2022
Spearheaded the redesign of client-facing reports with enhanced data visualizations, increasing client engagement with reports by 20% and improving overall data accessibility. Collaborated with cross-functional teams to manage client inquiries and support project delivery, strengthening stakeholder communication. Maintained and organized digital databases with full accuracy and confidentiality, building rigorous data management practices.
Social Media Marketing Lead at Youth India Foundation
December 1, 2021 - June 1, 2022
Led a multi-department volunteer team across content, design, and analytics, coordinating integrated monthly social media planning. Championed data-driven content strategies aligned to industry trends, increasing channel consistency and audience engagement. Organized cross-functional planning meetings, streamlining workflows and accelerating content production timelines. Researched target audience preferences, trends, and behaviors to inform strategic content creation. Contributed fresh ideas in brainstorming sessions, enhancing creative output and campaign diversity.

Education

Master's of Marketing Management at Australian National University
February 1, 2025 - June 25, 2026
Bachelor of Commerce, Major in Finance; Minor in Management at Brihan Maharashtra College of Commerce, University of Pune
August 1, 2020 - May 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Non-Profit Organization, Software & Internet