Hi, I’m Sébastien, a marketing leader and founder focused on turning bold ideas into practical growth. I help brands build strong online presence through data-driven strategy, creative campaigns, and clear reporting. Since founding ADCRAFT in Brussels, I’ve led 360 marketing programs from strategy and budgets to campaign launches and follower growth, always with a focus on turning engagement into real clients. My career spans consumer tech, publishing, and hospitality, with recent leadership roles at OnePlus and Test Achats. I enjoy forging partnerships, optimizing channels, and guiding teams to deliver measurable results while keeping a friendly, collaborative vibe.

Sébastien Broekhoven

Hi, I’m Sébastien, a marketing leader and founder focused on turning bold ideas into practical growth. I help brands build strong online presence through data-driven strategy, creative campaigns, and clear reporting. Since founding ADCRAFT in Brussels, I’ve led 360 marketing programs from strategy and budgets to campaign launches and follower growth, always with a focus on turning engagement into real clients. My career spans consumer tech, publishing, and hospitality, with recent leadership roles at OnePlus and Test Achats. I enjoy forging partnerships, optimizing channels, and guiding teams to deliver measurable results while keeping a friendly, collaborative vibe.

Available to hire

Hi, I’m Sébastien, a marketing leader and founder focused on turning bold ideas into practical growth. I help brands build strong online presence through data-driven strategy, creative campaigns, and clear reporting. Since founding ADCRAFT in Brussels, I’ve led 360 marketing programs from strategy and budgets to campaign launches and follower growth, always with a focus on turning engagement into real clients.

My career spans consumer tech, publishing, and hospitality, with recent leadership roles at OnePlus and Test Achats. I enjoy forging partnerships, optimizing channels, and guiding teams to deliver measurable results while keeping a friendly, collaborative vibe.

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Work Experience

Founder & CEO at ADCRAFT
September 1, 2025 - Present
Responsible for strategy, campaign launches, optimization and reporting; from follower growth to actual clients. Management of the 360 marketing strategy & budgets. Development of the franchise through B2B acquisition campaigns.
Head of Marketing at OnePlus
January 1, 2024 - December 31, 2024
Led marketing efforts across Brussels/Amsterdam, driving GTM strategy, product launches, and cross-functional collaboration. Built partnerships and directed digital/channel marketing efforts to accelerate growth.
Digital & Channel Marketing Manager at Test Achats
June 1, 2019 - January 31, 2021
Go-to-market strategy and implementation for 3 product launches. Built partnerships and synergies with key partners (Proximus, Fnac, Van den Borre) to maximize reach and impact.

Education

Master in Marketing at EADA - Barcelona
January 1, 2012 - December 31, 2013
Bachelor in Hospitality Management with specialisations in Yield Management, Menu/Restaurant Engineering and Marketing at Brussels Business Institute - Brussels
January 1, 2008 - December 31, 2011
META BUSINESS MANAGER at Education and Training
January 11, 2030 - June 30, 2026
GOOGLE ADS at Education and Training
January 11, 2030 - June 30, 2026
CANVA at Education and Training
January 11, 2030 - June 30, 2026
WIX at Education and Training
January 11, 2030 - June 30, 2026
VARIOUS AI TOOLS (Claude, ChatGPT, Gemini, …) at Education and Training
January 11, 2030 - June 30, 2026

Qualifications

META BUSINESS MANAGER
January 11, 2030 - June 30, 2026
GOOGLE ADS
January 11, 2030 - June 30, 2026
CANVA
January 11, 2030 - June 30, 2026
WIX
January 11, 2030 - June 30, 2026
VARIOUS AI TOOLS (Claude, ChatGPT, Gemini, …)
January 11, 2030 - June 30, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Travel & Hospitality, Retail