I am a senior communications and public affairs leader with more than 15 years of experience guiding strategic communications, stakeholder engagement, and brand positioning across diverse sectors. I excel at shaping external narratives that advance major initiatives and leading high-performing teams through complex crises, delivering integrated campaigns that strengthen reputations and earn public trust. In roles spanning government, non-profit, and corporate settings, I have driven real estate development campaigns, infrastructure initiatives, and climate-focused programs by aligning messaging with policy objectives and community perspectives. I’m passionate about storytelling, data-informed strategies, and mentoring teams to innovate, collaborate, and deliver measurable results.…

Stephanie Báez

I am a senior communications and public affairs leader with more than 15 years of experience guiding strategic communications, stakeholder engagement, and brand positioning across diverse sectors. I excel at shaping external narratives that advance major initiatives and leading high-performing teams through complex crises, delivering integrated campaigns that strengthen reputations and earn public trust. In roles spanning government, non-profit, and corporate settings, I have driven real estate development campaigns, infrastructure initiatives, and climate-focused programs by aligning messaging with policy objectives and community perspectives. I’m passionate about storytelling, data-informed strategies, and mentoring teams to innovate, collaborate, and deliver measurable results.…

Available to hire

I am a senior communications and public affairs leader with more than 15 years of experience guiding strategic communications, stakeholder engagement, and brand positioning across diverse sectors. I excel at shaping external narratives that advance major initiatives and leading high-performing teams through complex crises, delivering integrated campaigns that strengthen reputations and earn public trust.

In roles spanning government, non-profit, and corporate settings, I have driven real estate development campaigns, infrastructure initiatives, and climate-focused programs by aligning messaging with policy objectives and community perspectives. I’m passionate about storytelling, data-informed strategies, and mentoring teams to innovate, collaborate, and deliver measurable results.

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Language

Spanish; Castilian
Fluent

Work Experience

Senior Vice President, External Affairs at Brooklyn Navy Yard Development Corporation
October 1, 2023 - April 1, 2025
Led External Affairs post-reorg, restructuring teams and directing a $500,000 budget with a 30% cost reduction while preserving performance. Developed the organization's first integrated communications and social media strategy, establishing a unified brand voice, editorial calendar, and content pillars to support business goals and thought leadership. Managed external PR consultants and coordinated cross-department initiatives, including real estate development, infrastructure, public programming, and climate-focused projects; launched the Market@77 Food Hall as a flagship out-of-home campaign; served as primary liaison to city agencies and external stakeholders.
Adjunct Professor & Capstone Advisor at New York University
September 1, 2021 - August 31, 2023
Taught graduate-level Public Affairs and Government Relations in NYU's School of Professional Studies and advised capstone projects focused on communications, public affairs, and advocacy initiatives.
Vice President, Communications & Public Affairs at Global Strategy Group
April 1, 2020 - September 1, 2023
Led strategic communications planning across traditional and digital channels, including crisis communications and rapid response. Secured high-quality earned media with outlets such as The New York Times and Crain's Health Pulse; managed client teams, budgets, and new business development; provided strategic counsel to senior executives and oversaw staff development.
Senior Vice President, Public Affairs at New York City Economic Development Corporation
July 1, 2018 - September 1, 2019
Spokesperson; developed rapid response/crisis strategies and a two-year strategic communications plan that redefined brand positioning. Managed an eight-member team and a $500,000 budget; built relationships with local, regional, national, and international media; led proactive press strategies around major infrastructure projects and rezonings.
Vice President, Public Affairs at New York City Economic Development Corporation
April 1, 2016 - July 1, 2018
Overhauled agency messaging and led proactive earned media tied to project milestones. Built a profile-building strategy for the executive team, supervised a multidisciplinary team, and cultivated media relationships to secure sustained coverage of real estate developments and large-scale rezonings.
Communications Director at U.S. House Judiciary Committee/Rep. John Conyers, Jr. (D-MI)
July 1, 2014 - April 1, 2016
Spokesperson; organized earned media events and briefings on Capitol Hill and in Detroit; strategized messaging, drafted collateral, op-eds, and press materials; coordinated with White House, House leadership, and other stakeholders; designed graphics and managed the Committee website; served as on-record spokesperson for committee communications and related campaigns.
Communications Director at Office of Congressman Hakeem Jeffries (D-NY)
January 1, 2013 - July 1, 2014
Spokesperson; developed brand and messaging strategies, established press operations, and managed social media and the official website. Coordinated press conferences, district events, and legislative outreach; drafted press materials and collaborated with legislative and district staff to promote policy priorities.

Education

Bachelor of Arts in Political Science, Journalism Minor at Stony Brook University
September 1, 2004 - May 15, 2009

Qualifications

Add your qualifications or awards here.

Industry Experience

Government, Healthcare, Real Estate & Construction, Media & Entertainment, Non-Profit Organization, Manufacturing, Life Sciences