Hi, I’m Sofia Dominic—a marketing and content-focused professional based in New York. I love turning insights into engaging brand stories across social, retail, and events, and I’m skilled at building authentic connections with clients and teams to celebrate and share brands in inclusive, memorable ways. I recently graduated with a BS in Marketing at the University of Oregon with a minor in Art and Technology, complemented by a study abroad experience at Copenhagen Business School. I combine customer empathy with data-driven creativity, and I’m excited by AI-powered tools, creative collaboration, and delivering high-impact experiences for audiences.

Sofia Dominic

Hi, I’m Sofia Dominic—a marketing and content-focused professional based in New York. I love turning insights into engaging brand stories across social, retail, and events, and I’m skilled at building authentic connections with clients and teams to celebrate and share brands in inclusive, memorable ways. I recently graduated with a BS in Marketing at the University of Oregon with a minor in Art and Technology, complemented by a study abroad experience at Copenhagen Business School. I combine customer empathy with data-driven creativity, and I’m excited by AI-powered tools, creative collaboration, and delivering high-impact experiences for audiences.

Available to hire

Hi, I’m Sofia Dominic—a marketing and content-focused professional based in New York. I love turning insights into engaging brand stories across social, retail, and events, and I’m skilled at building authentic connections with clients and teams to celebrate and share brands in inclusive, memorable ways.

I recently graduated with a BS in Marketing at the University of Oregon with a minor in Art and Technology, complemented by a study abroad experience at Copenhagen Business School. I combine customer empathy with data-driven creativity, and I’m excited by AI-powered tools, creative collaboration, and delivering high-impact experiences for audiences.

See more

Work Experience

Beauty Advisor at Sephora
May 1, 2025 - January 1, 2026
Fostered authentic connections with clients and team members in Sephora’s collaborative environment, delivering personalized product education using AI-driven tools like skin scan and smart search, and handling digital order fulfillment. Contributed to a warm, high-end customer experience by building trust and providing tailored beauty recommendations while achieving sales metrics across multiple payment channels.
Social Media Editor at MUSE Marketing Consulting
June 1, 2025 - December 1, 2025
Wrote and edited brand-aligned copy for mission-driven clients; edited and published long-form and short-form social media videos across TikTok, Instagram, and YouTube. Developed content strategies for herbalists and wellness audiences and boosted engagement, including selling out an event of over 300 tickets via Meta Ads, TikTok CPM, and email marketing.
Content Creator at Wise Sneakers
September 1, 2024 - August 31, 2025
Produced engaging TikTok content featuring Nike, Adidas, and other sneakers; developed a weekly content strategy to test formats and optimize reach. Analyzed video performance, growing audience by 20% and increasing views by 200% in two weeks, with a video exceeding 350K views.
Director of Recruitment at Pi Beta Phi
December 1, 2023 - December 1, 2024
Led recruitment planning and branding; managed a year-long timeline and coordinated members to interview over 700 potential new members. Provided leadership support to the Vice President, enabling efficient scheduling and achievement of operational goals.
Sales Research Fellow at Movement Labs
May 1, 2024 - August 1, 2024
Conducted market research to identify prospective clients; analyzed over 800 firm profiles to optimize outreach. Used Apollo and LinkedIn Sales Navigator to complete prospect profiles and designed state campaign data visuals for partnerships, ensuring brand consistency.

Education

Bachelor of Science in Business Administration at University of Oregon
September 1, 2021 - June 1, 2025
Study Abroad Coursework at Copenhagen Business School
June 1, 2024 - August 31, 2024

Qualifications

#1 In Beauty Insider Sign Ups
March 1, 2026 - March 1, 2026

Industry Experience

Retail, Media & Entertainment, Professional Services, Education