Available to hire
I am a results-driven digital marketing professional with expertise in Meta ads, social media management, and SEO. I craft data-driven strategies that boost brand visibility, engagement, and conversions. I thrive in a dynamic digital landscape and love delivering measurable outcomes.
In previous roles at Swivel Marketing and Thrive Market, I led campaigns, managed content, and leveraged analytics to optimize performance. I also freelance as a writer, helping clients with SEO-friendly content and engaging copy.
Experience Level
Expert
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Work Experience
Social Media Marketing Intern at Swivel Marketing Ltd.
December 1, 2018 - December 1, 2018Developed and executed social media strategies across Facebook, Instagram, Twitter, and LinkedIn; increased engagement by 40% within 3 months through targeted content and community management; designed and implemented paid campaigns on Facebook and Instagram, driving a 30% increase in leads and conversions; analyzed data from analytics tools to refine content and strategy; collaborated with the creative team on visuals.
Digital Marketing Executive at Thrive Market
August 1, 2024 - August 1, 2024Developed and executed Meta (Facebook & Instagram) advertising campaigns; managed end-to-end social media strategy for SMBs; increased organic traffic and engagement via SEO; used data-driven insights to optimize ad performance and improve ROI and CPA; created content calendars and produced visuals; regularly reported on campaign performance and provided strategic recommendations.
Freelance Academic & Content Writer at Self-employed
January 1, 2020 - November 14, 2025Create high-quality academic papers, blog posts, articles, and website copy for a diverse range of clients; conduct in-depth research; ensure content aligns with brand voice and objectives; deliver well-researched content within tight deadlines with SEO optimization; write on digital marketing strategies and educational content; manage multiple projects simultaneously.
Education
Bachelor’s Degree in Mass Communication at Jomo Kenyatta University of Agriculture and Technology (JKUAT)
January 1, 2014 - January 1, 2021Qualifications
Google Ads Search Campaign Certification
January 11, 2030 - November 14, 2025Industry Experience
Media & Entertainment, Software & Internet, Professional Services, Education
Experience Level
Expert
Expert
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Expert
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