Hi, I’m Shikha Tomar. I’m a growth and marketing professional with over a year of experience supporting data‑driven decision making, data analysis, and building structured business workflows. I enjoy turning research and insights into practical strategies that drive value for teams and clients. I thrive in cross‑functional environments and love solving problems with a data‑driven mindset. I’m passionate about helping organizations grow through thoughtful marketing, rigorous research, and collaborative execution. I’m excited to apply my analytical and communication skills to roles in professional services and beyond.

Shikha Tomar

Hi, I’m Shikha Tomar. I’m a growth and marketing professional with over a year of experience supporting data‑driven decision making, data analysis, and building structured business workflows. I enjoy turning research and insights into practical strategies that drive value for teams and clients. I thrive in cross‑functional environments and love solving problems with a data‑driven mindset. I’m passionate about helping organizations grow through thoughtful marketing, rigorous research, and collaborative execution. I’m excited to apply my analytical and communication skills to roles in professional services and beyond.

Available to hire
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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

Marketing Specialist at The Papaya Project (CHECKO's new identity)
October 1, 2024 - October 1, 2025
Spearheaded the brand’s rebranding journey and led cross-functional collaboration with product, design, and content teams to build CHECKO’s new identity. Developed the complete social media strategy and monthly content calendars for awareness, engagement, and conversion across Instagram and LinkedIn. Executed influencer marketing campaigns with 50+ UGC creators. Conducted market and competitive research across 15+ brands to support product positioning. Identified and collaborated with a website agency to build the new D2C website; managed end-to-end planning, content delivery, and design. Hired and managed interns across graphic design, content, sales, and product to support brand operations.
Head Coordinator at Training and Placement Cell, RGPV
July 1, 2024 - January 1, 2025
Led a team of 12 students for campus placements, managed recruiter communication, and oversaw end-to-end coordination of placement drives, workshops and training sessions.
Coordinator, Operations Department at Training and Placement Cell, RGPV
July 1, 2023 - June 1, 2024
Handled scheduling, logistics, and student communication for placement activities; streamlined backend operations for smoother execution.
Volunteer, Operations Department at Training and Placement Cell, RGPV
May 1, 2022 - June 1, 2023
Assisted in organizing recruitment events, maintaining databases, and supporting interview day logistics.
Business Development Executive at Igrowmybiz
September 1, 2023 - November 1, 2023
Worked on lead generation, sales and pitching, networking, and business expansion. Conducted market research to identify potential clients and industry trends, specifically in the UAE region.
Jr. Marketing Associate at TEDx RGPV
November 1, 2022 - April 1, 2023
Marketing Member at AIESEC In Bhopal
February 1, 2022 - July 1, 2022

Education

B.Tech. at School of Information Technology, RGPV
October 1, 2021 - June 1, 2025
Higher Secondary Education at A.M.I. Shishu Mandir, Gwalior
January 1, 2019 - January 1, 2020
High School Education at A.M.I. Shishu Mandir, Gwalior
January 1, 2017 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Software & Internet, Professional Services, Media & Entertainment, Other