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Hi, I’m Sarah Stinson-Hurwitz, a mission-driven social media professional who builds brand voices from the ground up. Over 7+ years I’ve crafted multi-channel content strategies and grown engaged communities for nonprofits and creative teams, turning data into narrative that educates, inspires trust, and drives action across Instagram, TikTok, Facebook, and email. Right now I advise 40+ organizations on brand voice and multi-channel strategy, and I’ve delivered tangible results like 7.9M+ organic impressions in my first year and a 140% Instagram growth. I enjoy collaborating with scientists, subject-matter experts, and indigenous knowledge holders to ensure accuracy, cultural respect, and meaningful storytelling. I thrive when collaborating with creative, product, and operations teams to align content with brand values and mission.…Hi, I’m Sarah Stinson-Hurwitz, a mission-driven social media professional who builds brand voices from the ground up. Over 7+ years I’ve crafted multi-channel content strategies and grown engaged communities for nonprofits and creative teams, turning data into narrative that educates, inspires trust, and drives action across Instagram, TikTok, Facebook, and email. Right now I advise 40+ organizations on brand voice and multi-channel strategy, and I’ve delivered tangible results like 7.9M+ organic impressions in my first year and a 140% Instagram growth. I enjoy collaborating with scientists, subject-matter experts, and indigenous knowledge holders to ensure accuracy, cultural respect, and meaningful storytelling. I thrive when collaborating with creative, product, and operations teams to align content with brand values and mission.

Sarah Stinson-Hurwitz

PRO

Photographer, Content Creator, Copywriter, +4

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Hi, I’m Sarah Stinson-Hurwitz, a mission-driven social media professional who builds brand voices from the ground up. Over 7+ years I’ve crafted multi-channel content strategies and grown engaged communities for nonprofits and creative teams, turning data into narrative that educates, inspires trust, and drives action across Instagram, TikTok, Facebook, and email. Right now I advise 40+ organizations on brand voice and multi-channel strategy, and I’ve delivered tangible results like 7.9M+ organic impressions in my first year and a 140% Instagram growth. I enjoy collaborating with scientists, subject-matter experts, and indigenous knowledge holders to ensure accuracy, cultural respect, and meaningful storytelling. I thrive when collaborating with creative, product, and operations teams to align content with brand values and mission.…Hi, I’m Sarah Stinson-Hurwitz, a mission-driven social media professional who builds brand voices from the ground up. Over 7+ years I’ve crafted multi-channel content strategies and grown engaged communities for nonprofits and creative teams, turning data into narrative that educates, inspires trust, and drives action across Instagram, TikTok, Facebook, and email. Right now I advise 40+ organizations on brand voice and multi-channel strategy, and I’ve delivered tangible results like 7.9M+ organic impressions in my first year and a 140% Instagram growth. I enjoy collaborating with scientists, subject-matter experts, and indigenous knowledge holders to ensure accuracy, cultural respect, and meaningful storytelling. I thrive when collaborating with creative, product, and operations teams to align content with brand values and mission.

Available to hire

Miami Beach, United States

Hi, I’m Sarah Stinson-Hurwitz, a mission-driven social media professional who builds brand voices from the ground up. Over 7+ years I’ve crafted multi-channel content strategies and grown engaged communities for nonprofits and creative teams, turning data into narrative that educates, inspires trust, and drives action across Instagram, TikTok, Facebook, and email.

Right now I advise 40+ organizations on brand voice and multi-channel strategy, and I’ve delivered tangible results like 7.9M+ organic impressions in my first year and a 140% Instagram growth. I enjoy collaborating with scientists, subject-matter experts, and indigenous knowledge holders to ensure accuracy, cultural respect, and meaningful storytelling. I thrive when collaborating with creative, product, and operations teams to align content with brand values and mission.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Communications Specialist at Pelican Harbor Seabird Station

January 1, 2023 - September 30, 2024

Created and implemented SEO-informed content strategy and publishing calendar that increased engagement and boosted organic reach by 7.9M impressions in 2023. Led A/B tests on email subject lines and social content formats, optimizing for conversion and click-through rates. Served as the organization’s primary content creator—photographing, filming, and designing promotional materials—while managing email campaigns, newsletters, and corporate communications to engage donors and stakeholders.

Grant Expert at Vee, AI for Good

September 30, 2024 - July 5, 2025

Crafted compelling, brand-aligned narratives for nonprofit clients that strengthened donor relationships and elevated visibility across digital channels and highlighted the urgency of their work in animal welfare, human rights, and social justice. Led end-to-end grant development process including research, proposal writing, and reporting, resulting in high-impact funding aligned with nonprofit partners’ missions and goals. Collaborated cross-functionally with engineering and ops teams to analyze audience feedback and improve content clarity and resonance.

Wildlife Coordinator at Pelican Harbor Seabird Station

February 28, 2021 - February 28, 2023

Led community engagement initiatives and developed educational content highlighting Florida’s native wildlife. Produced mission-driven stories for digital and print that deepened donor engagement and advanced advocacy goals.

Nonprofit Consultant at Vee, AI for Good

October 1, 2024 - Present

Provide nonprofit consulting, supporting organizations with mission-driven social media strategies and engagement.

Social Media and Communications Manager at Pelican Harbor Seabird Station

March 1, 2023 - September 1, 2024

Led social media and communications; pitched, produced, and published 850+ photo and video assets across Instagram, TikTok, Facebook, and email; designed to educate, build trust, and invite conversation. Managed daily community engagement across comments and DMs. Built and scaled multi-channel content workflows to align with brand voice.

Social Media Coordinator at Pelican Harbor Seabird Station

March 1, 2021 - March 1, 2023

Pitched, produced, and published 850+ photo and video assets across Instagram, TikTok, Facebook, and email; designed to educate, build trust, and invite conversation. Managed daily community engagement across comments and DMs.