Hi, I’m Saakshi JC, a multidisciplinary design strategist shaping spatial, product, brand and visual experiences through narrative-driven thinking. I bridge architecture, product design and visual storytelling to turn ideas into tangible experiences that connect people with spaces, products and brands. Over the 2.5 years I’ve designed athletic footwear at Plaeto, collaborated with ex-Nike Design Director Aaron Cooper on multiple product lines, assisted Michael Foley with FW23/SS24 collections, and led the end-to-end delivery of the Limited Edition Plaeto Native line. At Plaeto, I also created a B2B customization model delivering 12+ SKUs, mentored interns, revamped brand identity and website UI, designed dedicated webpage UI for new segments. Outside of my job, I co-founded a virtual design community called Design United during the pandemic that grew to 5K+ members. I’m passionate about brand storytelling, spatial design, UI/UX, and building communities that foster dialogue among designers, architects and students.

Saakshi JC

Hi, I’m Saakshi JC, a multidisciplinary design strategist shaping spatial, product, brand and visual experiences through narrative-driven thinking. I bridge architecture, product design and visual storytelling to turn ideas into tangible experiences that connect people with spaces, products and brands. Over the 2.5 years I’ve designed athletic footwear at Plaeto, collaborated with ex-Nike Design Director Aaron Cooper on multiple product lines, assisted Michael Foley with FW23/SS24 collections, and led the end-to-end delivery of the Limited Edition Plaeto Native line. At Plaeto, I also created a B2B customization model delivering 12+ SKUs, mentored interns, revamped brand identity and website UI, designed dedicated webpage UI for new segments. Outside of my job, I co-founded a virtual design community called Design United during the pandemic that grew to 5K+ members. I’m passionate about brand storytelling, spatial design, UI/UX, and building communities that foster dialogue among designers, architects and students.

Available to hire

Hi, I’m Saakshi JC, a multidisciplinary design strategist shaping spatial, product, brand and visual experiences through narrative-driven thinking. I bridge architecture, product design and visual storytelling to turn ideas into tangible experiences that connect people with spaces, products and brands.

Over the 2.5 years I’ve designed athletic footwear at Plaeto, collaborated with ex-Nike Design Director Aaron Cooper on multiple product lines, assisted Michael Foley with FW23/SS24 collections, and led the end-to-end delivery of the Limited Edition Plaeto Native line. At Plaeto, I also created a B2B customization model delivering 12+ SKUs, mentored interns, revamped brand identity and website UI, designed dedicated webpage UI for new segments. Outside of my job, I co-founded a virtual design community called Design United during the pandemic that grew to 5K+ members. I’m passionate about brand storytelling, spatial design, UI/UX, and building communities that foster dialogue among designers, architects and students.

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Work Experience

Product Designer at Plaeto
September 1, 2023 - Present
• Co-designed 3+ new product lines (Sneaker, Runner & Trainer) in collaboration with ex-Nike Design Director Aaron Cooper (current Chief Design Mentor at Plaeto). • Assisted Michael Foley in designing the FW23, SS24 collections for Plaeto Trainer. • Owned end-to-end delivery of unique Limited Edition Line “Plaeto Native” aligning 3 cross-functional teams (Product Design, Marketing & UI/UX) as Design Lead. • Created B2B customization model for institutional clients, delivering 12+ custom SKUs, opening a recurring revenue channel through bulk orders. • Mentored a team of 3 interns and honed AI skills to improve workflows.
Visual Designer at Plaeto
January 15, 2023 - June 15, 2023
• Specialised in storytelling, visual communication, brand identity & illustration. • Revamped brand identity and website UI in collaboration with MarCom team, improving conversion by 1.8x and reduced bounce by 27% in 10 weeks. • Designed dedicated webpage UI of 3 new segments : Trailblazer, SoleArt, PlayCamp. • Illustrated comic-themed campaign “Plaetoons” boosting social engagement by 61% • Delivered 20+ cross-format visual assets (graphics/illustrations/video) for GTM launch.
Interior Designer at Freelance
March 1, 2022 - December 30, 2022
Led spatial design for 2 projects; a fashion co-work studio in Bangalore, India and a private residence in Dallas, USA. Delivered full orthographic set, material palette, brand-aligned interior identity & execution drawings. Owned vendor collaboration + fabrication decisions; ensured on-ground implementation without cost escalations.
Spatial Experience Designer at Wari Watai
September 1, 2021 - February 28, 2022
• Designed physical experience of annual trend forecast exhibition ColourNext by Asian Paints, taking viewers through a sensory narrative revealing the palettes for the year 2022 through a full-scale tactile installation. • Co-conceptualed the story for the immersive installations through moodboards, sketches & several initial iterations with NID-alum & founder Ram Sinam. • Developed scaled-down physical prototypes made by hand & digital walkthroughs with floor plans & detail drawings for the final mock-up. • Produced manual for fabrication with all details required for assembly.
Architectural Intern at Mathew & Ghosh Architects
February 1, 2021 - July 30, 2026
• Developed technical drawings and digital part model for the interior package for the final stage of the Museum of Art & Photography (MAP) project in Bangalore city. • Assisted in the in 3D modelling, material palette, AutoCAD drawings of two projects. • Attended site visits & developed technical drawings for specific fenestration details. • Contributed to hypothetical urban design propositions for the MGA Exhibition. • Created visual graphics and animations for firm’s publications.

Education

Bachelor’s Degree in Architecture (B.Arch) at RV College of Architecture
January 1, 2016 - January 1, 2021

Qualifications

Silver Award, National Round
January 11, 2030 - April 22, 2026
Design Thinking Mentor, Institute for Generative Leadership (IGL)
January 11, 2030 - April 22, 2026

Industry Experience

Professional Services, Consumer Goods, Other

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