Hi, I’m Saakshi JC, a multidisciplinary design strategist shaping spatial, product, brand and visual experiences through narrative-driven thinking. I bridge architecture, product design and visual storytelling to turn ideas into tangible experiences that connect people with spaces, products and brands.
Over the 2.5 years I’ve designed athletic footwear at Plaeto, collaborated with ex-Nike Design Director Aaron Cooper on multiple product lines, assisted Michael Foley with FW23/SS24 collections, and led the end-to-end delivery of the Limited Edition Plaeto Native line. At Plaeto, I also created a B2B customization model delivering 12+ SKUs, mentored interns, revamped brand identity and website UI, designed dedicated webpage UI for new segments. Outside of my job, I co-founded a virtual design community called Design United during the pandemic that grew to 5K+ members. I’m passionate about brand storytelling, spatial design, UI/UX, and building communities that foster dialogue among designers, architects and students.
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