I'm a designer from indonesia Graphic designer with 5+ years of professional and freelance experience, specializing in branding, packaging, print, advertising, and digital design. I create clear, engaging, and production-ready visual solutions tailored to client needs.…

SABRINA FIRDIANINGRUM

I'm a designer from indonesia Graphic designer with 5+ years of professional and freelance experience, specializing in branding, packaging, print, advertising, and digital design. I create clear, engaging, and production-ready visual solutions tailored to client needs.…

Available to hire

I’m a designer from indonesia

Graphic designer with 5+ years of professional and freelance experience, specializing in branding, packaging, print, advertising, and digital design. I create clear, engaging, and production-ready visual solutions tailored to client needs.

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Language

Indonesian
Fluent
English
Advanced

Work Experience

Freelance Graphic Designer at DesignCrowd & 99 Designs
January 1, 2026 - Present
Participated in international design contests across branding, packaging, advertising, and promotional categories. Developed visual solutions based on client briefs and brand requirements, communicated directly with clients for feedback and revisions, and delivered print-ready artwork, source files, and brand assets. Achieved 1st place recognition for a branding project created for Cranbourne Greyhound Racing.
Graphic Designer Intern at PT. Summarecon Agung Tbk
June 1, 2025 - November 1, 2025
Created visual content supporting career promotions and company activities for Summarecon Career social media platforms, including Instagram, YouTube, and LinkedIn. Designed promotional posts, created YouTube thumbnails, produced educational animations for career development and company information, and developed motion graphics for campaigns, events, and corporate celebrations.
Graphic Designer Intern at PT. Bussan Auto Finance
December 1, 2023 - March 1, 2024
Supported audience engagement for credit and loan promotions by creating promotional visuals across digital platforms. Designed website banner assets and email and WhatsApp promotional materials, contributed to digital marketing initiatives through visually engaging advertising materials, and developed branded merchandise and promotional collateral.
Graphic Designer Intern at PT. Indo Fusion Nusantara (Milou Farmhouse)
August 1, 2023 - December 1, 2023
Contributed to increasing audience engagement for Milou Farmhouse Café & Restaurant through social media promotional content for in-house promotions and company events. Produced social media campaign visuals, created print materials for internal events and promotions, developed motion graphics for digital display screens, and collaborated with the marketing team to strengthen brand communication.
Graphic Designer Intern at PT. Jasa Marga (Indonesian Toll Road Authority/Operator)
April 1, 2023 - July 1, 2023
Designed visual content for seminars, employee training programs, and internal communications through JMLI’s social media channels. Produced both digital and printed materials for hybrid corporate events, developed branded merchandise and stationery (e.g., lanyards, mugs, and event materials), and ensured consistency across corporate visual communication assets.

Education

Bachelor’s Degree in Visual Communication Design at Paramadina University
January 1, 2020 - January 1, 2024

Qualifications

Certificate - Google Drive
January 11, 2030 - August 13, 2026

Industry Experience

Real Estate & Construction, Financial Services, Media & Entertainment, Education, Other
    Ensnared — Film Poster Design

    Created a cinematic poster concept for Ensnared, focusing on suspense, tension, and character-driven storytelling. The composition combines multiple characters, atmospheric imagery, dramatic lighting, and bold typography to create a compelling movie-poster visual.

    Project showcase behance:

    Terra Corte — Premium Packaging Design

    Developed a premium packaging system for Terra Corte, a custom athletic court solutions brand. The design combines deep blue and green tones, architectural imagery, structured typography, and technical graphic details to communicate performance, durability, and a professional brand identity.

    Project showcase behance:

    PRS — Corporate Brochure Design

    Designed a professional tri-fold brochure for PRS Pipe Restoration Solutions to present their services, company story, values, and customer benefits. The layout uses a structured information hierarchy, blue-based branding, photography, icons, and clear calls to action for an approachable corporate presentation.

    Project showcase behance:

    Sharmina — Skincare Packaging Design

    Designed a complete packaging system for Sharmina’s Light Moisturising Day Cream, including bottle and carton packaging, dieline artwork, product information, and presentation mockups. The visual direction combines a soft neutral palette, elegant typography, and subtle botanical details to create a clean and premium skincare identity.

    Project showcase behance:

    Hungry Pets & Hungry Wings — Promotional Flyer

    Designed promotional flyers for Hungry Pets and Hungry Wings to drive online shopping and communicate a 10% discount offer. The designs combine bold brand colors, product imagery, mobile shopping visuals, and QR codes into clear, engaging marketing materials.

    Project showcase behance:

    Cranbourne Greyhounds — Racing Club Branding

    Developed a bold visual identity and promotional design for a greyhound racing club. The project combines dynamic imagery, racing-inspired graphic elements, and a clean green-and-white color palette to create a strong and energetic brand presence across digital and outdoor applications.

    Project showcase behance:

    Ghost Rebel Club — Moonflowers

    CD digipak and album packaging design for Moonflowers by Ghost Rebel Club. The project explores an atmospheric visual direction through vibrant warm tones, deep navy, and surreal imagery, creating a cohesive identity across the physical album packaging.

    Project showcase behance:

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