Denali AI Project Video is a commercial concept created for the Denali brand, produced entirely with AI-assisted workflows.
While AI was used to generate the visuals and accelerate production, every creative decision—from the initial concept, visual direction, storytelling, shot selection, pacing, and final composition—was carefully directed and curated by me.
This project explores AI not as a replacement for creativity, but as a powerful creative tool. The quality of the final result comes from combining AI capabilities with human vision, artistic judgment, and intentional direction.
The goal was to demonstrate how AI can expand creative possibilities while maintaining a strong, cinematic brand identity and a cohesive visual narrative.

A cinematic highlight video created for an Indonesian coffee equipment supplier to promote the availability of La Marzocco coffee machines. The project focuses on showcasing the brand’s premium presence through dynamic visuals, elegant product cinematography.

A commercial advertising project created to promote the collaboration between Denali Gourmet and Bluesky Lounge at the airport.
The campaign was designed to attract travelers waiting for their flights by showcasing a relaxing lounge experience paired with refreshing beverages made using Denali products. The visuals emphasize comfort, hospitality, and the perfect place to unwind before departure.