I'm a marketing professional with hands-on experience in campaign execution, brand support, and consumer research within product-focused environments. I excel at translating insights into actionable marketing initiatives that drive growth and engagement. I thrive in cross-functional collaborations, manage partner relationships, and track performance to optimize campaigns. I'm passionate about turning data-driven learnings into practical strategies that boost audience reach and brand value.

SAIMA KHAN

I'm a marketing professional with hands-on experience in campaign execution, brand support, and consumer research within product-focused environments. I excel at translating insights into actionable marketing initiatives that drive growth and engagement. I thrive in cross-functional collaborations, manage partner relationships, and track performance to optimize campaigns. I'm passionate about turning data-driven learnings into practical strategies that boost audience reach and brand value.

Available to hire

I’m a marketing professional with hands-on experience in campaign execution, brand support, and consumer research within product-focused environments. I excel at translating insights into actionable marketing initiatives that drive growth and engagement.

I thrive in cross-functional collaborations, manage partner relationships, and track performance to optimize campaigns. I’m passionate about turning data-driven learnings into practical strategies that boost audience reach and brand value.

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Language

English
Fluent
Hindi
Fluent
Korean
Beginner

Work Experience

Content Editor & Collaboration Coordinator at Ashka's Kitchen
January 1, 2023 - Present
Assisted in creating and updating digital content aligned with brand tone and marketing objectives. Supported content scheduling and distribution across social platforms. Maintained content documentation and ensured quality and consistency. Prepared basic weekly performance summaries and engagement reports. Coordinated campaign timelines and publishing workflows.
Event Project Organizer at SGT University
January 1, 2024 - January 1, 2024
Supported event planning, coordination, and on-ground execution. Assisted with communication materials, scheduling, and post-event reporting. Coordinated with vendors and internal teams to ensure smooth operations.
Marketing Operations & Campaign Coordinator (Freelance) at Ashka’s Kitchen
January 1, 2023 - Present
Led digital marketing campaigns and brand initiatives, supported audience acquisition and engagement growth; coordinated collaborations with 15+ external partners, managing timelines and communication; contributed to campaign rollout driving audience growth from ~200 to 10K+ followers and ~5M cumulative reach; tracked key performance metrics and compiled insights for optimization; managed workflows, documentation, and coordination to ensure on-time execution across campaigns.

Education

MBA, Marketing Management at Indira Gandhi National Open University (IGNOU)
June 17, 2023 - July 18, 2025
BS General Science at Indira Gandhi National Open University (IGNOU)
January 1, 2019 - January 1, 2023
MS, Clinical Psychology at SGT University
July 28, 2023 - July 17, 2025
MBA – Marketing Management at Indira Gandhi National Open University (IGNOU), New Delhi, India
January 1, 2023 - January 1, 2025
MS – Clinical Psychology at Shree Guru Gobind Singh Tricentenary University, Gurugram, India
January 1, 2023 - January 1, 2025
Bachelor of Science – General Science at Indira Gandhi National Open University (IGNOU), New Delhi, India
January 1, 2019 - January 1, 2022

Qualifications

Digital Marketing – HubSpot Academy
January 11, 2030 - December 23, 2025
Marketing with Canva – Canva
January 11, 2030 - December 23, 2025
Project Management Basics – Simplilearn
January 11, 2030 - December 23, 2025

Industry Experience

Education, Professional Services, Media & Entertainment, Software & Internet, Retail