09/2020 - Present
Art Director and Illustrator within the music and editorial sectors, conceptualizing and executing striking designs and visual identities that resonate with target audiences.
I have designed across a wide range of media types including posters, album covers, editorial spreads and social media content.
Art Direction and Illustration
•Djoid: Illustration representing Berlin’s music clubbing scene for the Music Curation Platform’s merchandise at ADE 2024 in Amsterdam.
• Sed: Conceptualized and executed the design for Arisa Vedra’s ‘Sed’ project, resulting in a nomination for the 2024 MIN Independent Music Awards for the best design.
• Lumbre: Art direction of the album cover design and illustrations mirroring the essence of each song, increasing the new album streams and a deeper connection between the audience and the artist’s cultural Spanish roots.
• Diana: Led art direction and created illustrations to enhance the visual identity of the Canarian music group Diana, capturing the vibrant rhythm and colorful essence of the island and the central theme.
• En nuestras manos: Art direction of the poetry project communicating the emotions through illustrations, elevating the overall artistic experience.
• A destiempo: Designed a captivating book cover for the author Alicia Campos that conveyed the essence of her poetry book, ultimately enhancing the book’s appeal and aligning with the author’s vision.
• Me duelo a un Vuelo: Conceptualized and executed Alvaro Piedelobo’s six-book poetry collection Me duelo a un Vuelo with personalized identity and art direction, leading to a 20% increase in social media engagement and enhanced audience connection.
• Urkanta: Executed poster designs for the yearly program of the music choir, contributing to the engagement on social media, and capturing the playful essence of the group.
• Alexitimia and Sigh: Transformed instrumental music into compelling storytelling through album cover illustrations for Dany Ruz
• Bal do Mero: Designed a unique illustration as an icon for Bal do Mero, capturing the essence of the group’s folk style and the grouper fish, enhancing their brand identity and recognition.
