I am a graphic designer with over nine years of experience in advertising, specializing in branding, digital marketing, and editorial design. I thrive under pressure and excel at translating client needs into high-impact creative solutions with meticulous attention to detail. I’m dedicated to strengthening brand loyalty through thoughtful design and collaborative teamwork, delivering projects on tight deadlines while maintaining brand consistency and effectiveness across channels.

Salazar Pérez Hermas Sarahi

I am a graphic designer with over nine years of experience in advertising, specializing in branding, digital marketing, and editorial design. I thrive under pressure and excel at translating client needs into high-impact creative solutions with meticulous attention to detail. I’m dedicated to strengthening brand loyalty through thoughtful design and collaborative teamwork, delivering projects on tight deadlines while maintaining brand consistency and effectiveness across channels.

Available to hire

I am a graphic designer with over nine years of experience in advertising, specializing in branding, digital marketing, and editorial design. I thrive under pressure and excel at translating client needs into high-impact creative solutions with meticulous attention to detail.

I’m dedicated to strengthening brand loyalty through thoughtful design and collaborative teamwork, delivering projects on tight deadlines while maintaining brand consistency and effectiveness across channels.

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Language

Spanish; Castilian
Fluent
English
Advanced
French
Beginner

Work Experience

Graphic Designer at Business Automation BI
August 1, 2024 - March 31, 2025
Graphic designer.
Sub-coordinator of Content Production at Citizen council for Security and Justice of Puebla (CCSJP)
September 1, 2020 - June 30, 2022
Coordinated the production of graphic materials for social media, increasing engagement with public safety programs.
Art Director at THK Marketing MX
May 1, 2017 - October 31, 2019
Implemented a new workflow model, improving organization and collaboration in web projects. Coordinated the development of social media campaigns, increasing brand visibility. Supervised execution of visual identities from concept to final production.
Graphic Designer at Institute of Art and Culture of Puebla (IMACP)
August 1, 2016 - April 30, 2017
Designed promotional materials showcasing Puebla’s cultural diversity, enhancing communication with event coordinators.
Project management & design Coordinator at Viesa Group Agency
January 1, 2016 - July 31, 2016
Coordinated with the team, both web and design, while also designing and serving as the communication channel with some clients. Implemented a new work model within the team, which allowed the company to achieve better organization in processes and enriched projects through collaboration among the three main areas.
Senior Designer at THK Marketing MX
January 1, 2015 - December 31, 2016
Directed the design department, facilitating timeline negotiations with internal teams and clients. Created graphic assets for Google Ads campaigns, optimizing visual performance and brand consistency.
Head of Brand, Creative Lead, Experience Designer at Trazo Software
March 1, 2025 - Present
Brand strategy, creative leadership, and user centered experience design for scalable digital products and businesses.
Graphic Designer & Sub-coordinator of Content Production at Citizen council for Security and Justice of Puebla (CCSJP)
September 1, 2020 - June 1, 2022
Coordinated the production of graphic materials for social media, increasing engagement with public safety programs.

Education

Bachelor’s at Universidad del Valle de Puebla
January 1, 2010 - December 31, 2010
Google UX Design at Google
January 1, 2025 - February 23, 2026
Bachelor’s in Graphic Advertising Communication at Universidad del Valle de Puebla
January 11, 2030 - January 1, 2010

Qualifications

Google UX Design
January 1, 2025 - January 31, 2025
Google UX Design
January 1, 2025 - February 23, 2026

Industry Experience

Government, Media & Entertainment, Non-Profit Organization, Professional Services