Available to hire
I’m Salma Al-Ashri, a marketing and social media specialist with 4+ years of experience helping fashion, lifestyle, and consumer brands grow through engaging content and well-coordinated campaigns. I create UGC, commercial, lifestyle, and social media content—developing creative concepts, scripts, and visual direction that match brand objectives and resonate with the target audience.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
Arabic
Fluent
English
Advanced
Work Experience
Marketing Coordinator at faa daam marketing agency
January 1, 2023 - PresentCreate UGC, commercial, lifestyle, and social media content for fashion, beauty, and consumer brands. Develop creative concepts, content ideas, scripts, and visual direction aligned with brand objectives and target audiences. Manage brand relationships and coordinate campaign execution from planning through final content delivery. Support social media content planning and contribute to content strategies to increase brand visibility and audience engagement. Create mood boards and visual references for photo shoots and coordinate production requirements. Manage photo shoot planning including creative direction, styling, shot concepts, and coordination with production teams. Conduct market and competitor research to identify trends, consumer preferences, and relevant content opportunities. Coordinate multiple projects simultaneously while meeting deadlines, quality standards, and client requirements. Collaborate with brands, photographers, production teams, and stakeholders to ensure smo
Marketing Coordinator at fadaa marketing agency
January 1, 2023 - PresentCreated UGC and social media content across commercial, lifestyle, and social formats for fashion, beauty, and consumer brands. Developed creative concepts, content ideas, scripts, and visual directions aligned with brand objectives and target audiences. Managed brand relationships and coordinated campaign execution from initial planning to final content delivery. Supported social media content planning and contributed to content strategies aimed at improving brand visibility and audience engagement. Built mood boards and visual references for photo shoots, coordinated production requirements, planned shoots (creative direction, styling, shot concepts), and collaborated with production teams to ensure smooth execution. Conducted market and competitor research to identify trends and relevant content opportunities, and monitored content performance to support future planning. Presented creative concepts to stakeholders and coordinated multiple projects while maintaining quality and deadl
Marketing Coordinator at fad aa m ark ting agency (name not fully legible in resume text)
January 1, 2023 - PresentCreated UGC, commercial, lifestyle, and social media content for fashion, beauty, and consumer brands. Developed creative content concepts, scripts, and visual directions aligned with brand goals and audience needs. Managed brand relationships and coordinated campaign execution from planning through final content delivery. Produced and styled mood boards for photoshoots and supported photo shoot planning including creative direction, styling, and shot concepts. Conducted market and competitor research to identify trends, consumer preferences, and content opportunities. Coordinated multiple projects simultaneously while maintaining quality standards and meeting client requirements; collaborated with brands, photographers, production teams, and stakeholders. Monitored content performance and used insights to support future planning and campaign improvements.
Marketing Coordinator at Fad aa Marketing Agency
January 1, 2023 - PresentCreated UGC, commercial, lifestyle, and social media content for fashion, beauty, and consumer brands. Developed creative concepts, scripts, and visual directions aligned with brand objectives and target audiences. Managed brand relationships and coordinated campaign execution from initial planning through final content delivery. Supported social media content planning and contributed to content strategies aimed at increasing brand visibility and audience engagement. Built mood boards and visual references for photo shoots and coordinated production requirements. Managed photo shoot planning including creative direction, styling, shot concepts, and coordination with production teams. Conducted market and competitor research to identify trends, consumer preferences, and content opportunities. Coordinated multiple projects simultaneously while maintaining deadlines, quality standards, and client requirements. Collaborated with brands, photographers, production teams, and other stakeholde
Education
Dental Medicine Faculty (as listed) at MSAU University, Faculty of Dental Medicine
January 11, 2030 - October 2, 2026Bachelor of Dental Medicine (BDS) - degree (field inferred from institution name) at MSA University, Faculty of Dental Medicine
January 11, 2030 - October 2, 2026Bachelor's degree (Dentistry) at MSA University - Faculty of Dental Medicine
January 11, 2030 - October 2, 2026 at MSA University - Faculty of Dental Medicine
January 11, 2030 - October 2, 2026Bachelor’s degree (Dental Medicine) at MSA University - Faculty of Dental Medicine
January 11, 2030 - October 2, 2026Qualifications
MSA University - Faculty of Dental Medicine (degree)
January 11, 2030 - October 2, 2026Industry Experience
Retail, Media & Entertainment, Consumer Goods, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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