Available to hire
With more than 14 years of experience in online and digital marketing, I offer extensive expertise and a pronounced hands-on approach. I am characterised by an analytical, solution-driven, and dependable working style, as well as strong loyalty. I feel particularly at home in dynamic settings and appreciate agile organisational structures. As a resilient professional with a high affinity for IT and digital technologies, I enjoy taking responsibility in team environments and tackle challenges with a consistently positive mindset.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
German
Fluent
English
Advanced
French
Intermediate
Work Experience
Performance Marketing Manager at MoneyPark AG
January 6, 2014 - August 31, 2024Sabbatical/Vaterschaftsurlaub
September 1, 2024 - PresentSabbatical and paternity leave in Luzern.
Head of Performance-Marketing at MoneyPark AG
January 1, 2014 - August 1, 2024Verantwortlich für ein siebenstelliges Marketingbudget; Leitung von AdWords-/Bing-Konten; SEO-Verantwortung; Planung und Implementierung von A/B-Tests; Web- und BI-Analysen.
Online Sales & Marketing Manager at UPC cablecom
April 1, 2013 - December 1, 2013Online Media Planung; Verantwortung für Affiliate Marketing; Performance Based Marketing; Display (GDN & Premium) sowie Retargeting.
Traffic Manager at ricardo Group AG
February 1, 2011 - March 1, 2013Verantwortlich für AdWords-Konten; Unterstützung Online-Kampagnen; Verantwortlich für wöchentliche Statistiken; Webtraffic Analysen und Auswertungen; Verantwortlich für Facebook-Anzeigen.
Online Marketing Praktikant at ricardo Group AG
August 1, 2010 - January 1, 2011Unterstützung SEM Konten; Verfassen des Newsletters; Designanpassung an der Website.
Mediamatiker at bildxzug
August 1, 2002 - August 1, 2006Mediamatiker-Lehre; Berufsmaturität; 2A US - und Weiterbildung.
Education
Bachelor of Science - Marketing & Kommunikation at Hochschule Luzern Wirtschaft
January 1, 2006 - January 1, 2010CAS – Digital Analytics in Marketing at Hochschule für Wirtschaft
January 1, 2018 - June 1, 2018Bachelor of Science in Business Administration (Marketing & Kommunikation) at Hochschule für Wirtschaft Luzern
September 1, 2006 - July 1, 2010Mediamatiker Lehre mit Berufsmaturität at bildxzug
August 1, 2002 - August 1, 2006Qualifications
Google AdWords Search Advanced Exam
January 11, 2030 - March 27, 2026Google AdWords Display Advertising Advanced Exam
January 11, 2030 - March 27, 2026Google AdWords Google Advertising Fundamentals Exam
January 11, 2030 - March 27, 2026Google Analytics Individual Qualification (IQ)
January 11, 2030 - March 27, 2026Searchmetrics Green Belt
January 11, 2030 - March 27, 2026Industry Experience
Software & Internet, Media & Entertainment, Professional Services
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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