With more than 14 years of experience in online and digital marketing, I offer extensive expertise and a pronounced hands-on approach. I am characterised by an analytical, solution-driven, and dependable working style, as well as strong loyalty. I feel particularly at home in dynamic settings and appreciate agile organisational structures. As a resilient professional with a high affinity for IT and digital technologies, I enjoy taking responsibility in team environments and tackle challenges with a consistently positive mindset.

Salomon Baumann

With more than 14 years of experience in online and digital marketing, I offer extensive expertise and a pronounced hands-on approach. I am characterised by an analytical, solution-driven, and dependable working style, as well as strong loyalty. I feel particularly at home in dynamic settings and appreciate agile organisational structures. As a resilient professional with a high affinity for IT and digital technologies, I enjoy taking responsibility in team environments and tackle challenges with a consistently positive mindset.

Available to hire

With more than 14 years of experience in online and digital marketing, I offer extensive expertise and a pronounced hands-on approach. I am characterised by an analytical, solution-driven, and dependable working style, as well as strong loyalty. I feel particularly at home in dynamic settings and appreciate agile organisational structures. As a resilient professional with a high affinity for IT and digital technologies, I enjoy taking responsibility in team environments and tackle challenges with a consistently positive mindset.

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Language

German
Fluent
English
Advanced
French
Intermediate

Work Experience

Performance Marketing Manager at MoneyPark AG
January 6, 2014 - August 31, 2024
Sabbatical/Vaterschaftsurlaub
September 1, 2024 - Present
Sabbatical and paternity leave in Luzern.
Head of Performance-Marketing at MoneyPark AG
January 1, 2014 - August 1, 2024
Verantwortlich für ein siebenstelliges Marketingbudget; Leitung von AdWords-/Bing-Konten; SEO-Verantwortung; Planung und Implementierung von A/B-Tests; Web- und BI-Analysen.
Online Sales & Marketing Manager at UPC cablecom
April 1, 2013 - December 1, 2013
Online Media Planung; Verantwortung für Affiliate Marketing; Performance Based Marketing; Display (GDN & Premium) sowie Retargeting.
Traffic Manager at ricardo Group AG
February 1, 2011 - March 1, 2013
Verantwortlich für AdWords-Konten; Unterstützung Online-Kampagnen; Verantwortlich für wöchentliche Statistiken; Webtraffic Analysen und Auswertungen; Verantwortlich für Facebook-Anzeigen.
Online Marketing Praktikant at ricardo Group AG
August 1, 2010 - January 1, 2011
Unterstützung SEM Konten; Verfassen des Newsletters; Designanpassung an der Website.
Mediamatiker at bildxzug
August 1, 2002 - August 1, 2006
Mediamatiker-Lehre; Berufsmaturität; 2A US - und Weiterbildung.

Education

Bachelor of Science - Marketing & Kommunikation at Hochschule Luzern Wirtschaft
January 1, 2006 - January 1, 2010
CAS – Digital Analytics in Marketing at Hochschule für Wirtschaft
January 1, 2018 - June 1, 2018
Bachelor of Science in Business Administration (Marketing & Kommunikation) at Hochschule für Wirtschaft Luzern
September 1, 2006 - July 1, 2010
Mediamatiker Lehre mit Berufsmaturität at bildxzug
August 1, 2002 - August 1, 2006

Qualifications

Google AdWords Search Advanced Exam
January 11, 2030 - March 27, 2026
Google AdWords Display Advertising Advanced Exam
January 11, 2030 - March 27, 2026
Google AdWords Google Advertising Fundamentals Exam
January 11, 2030 - March 27, 2026
Google Analytics Individual Qualification (IQ)
January 11, 2030 - March 27, 2026
Searchmetrics Green Belt
January 11, 2030 - March 27, 2026

Industry Experience

Software & Internet, Media & Entertainment, Professional Services