JC

I am a results-driven digital and growth marketing professional with over 10 years of experience in Singapore's technology and digital ecosystem.

About

I am a results-driven digital and growth marketing professional with over 10 years of experience in Singapore’s technology and digital ecosystem. Recently recognized as the Highest MTD Revenue Achiever in September 2024, I have a passion for leading innovative marketing strategies and driving effective user acquisition. My expertise currently spans Meta platforms and I am expanding my skills into TikTok Ads. I excel in fast-paced environments and enjoy collaborating with cross-functional teams.

  • 19 years' experience
  • Joined July 2026

Languages

  • EnglishFluent
  • ChineseAdvanced

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Professional Services
  • Computers & Electronics
  • Telecommunications

Work experience· 8 roles

Agency Marketing Account Executive · TDCX Pte Ltd (Meta Vendor Partner)Jun 2020 – Present · 6 yrs 6 mos

Top revenue performer driving user acquisition, engagement, and growth strategy for a portfolio of 100+ digital marketing agency accounts as primary Meta partner across Singapore and APAC.

Product Specialist · ANTlabs Pte LtdSep 2019 – Jun 2020 · 10 mos

Supported go-to-market planning and B2B marketing campaign execution within a technology product environment.

IIoT Sales Specialist & Business Development · Anewtech Systems Pte LtdOct 2018 – May 2019 · 8 mos

Built enterprise IoT client relationships across Singapore's technology ecosystem, applying growth-oriented, consultative business development approaches.

Technical Specialist & APAC Account Manager · Nexcomm-Asia Pte LtdOct 2016 – Sep 2018 · 2 yrs
Senior System Engineer · VRnet (S) Pte LtdDec 2015 – Oct 2016 · 11 mos
ICT Support Account Manager · Digital Technology International Co. LtdDec 2014 – Dec 2015 · 1 yr 1 mo
System Engineer & Pre-Sales Support · Netxcel Systems Pte LtdAug 2008 – Dec 2014 · 6 yrs 5 mos
Technical Support & Backend Escalation Specialist · Pacnet Internet LtdMar 2007 – Jul 2008 · 1 yr 5 mos

Education

Bachelor of Arts (Hons) in Commerce · Northumbria University, Singapore2015 – 2019
Diploma in Commerce · Kaplan Higher Education Institute, Singapore2014 – 2016
Bachelor of Arts (Hons) in Commerce · Northumbria University2019
Diploma in Commerce · Kaplan Higher Education Institute2016

Certifications and awards· 8

Meta Certified AI and Performance Marketing Specialist2023 – 2026
Meta Certified Media Buying Professional2023 – 2026
Meta Certified Media Measurement Specialist2023 – 2026
Google Project Management Certificate2023 – 2026

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