After a long career in International Art & Design Education, I am currently living in Glasgow and working as an Artist, Designer and Consultant. My work spans international education, creative curriculum design, and branding for startups across East Asia and Europe. I lead teams, develop engaging curricula, and create cohesive brand systems while keeping storytelling at the heart of learning and design.

Sam Hebden

After a long career in International Art & Design Education, I am currently living in Glasgow and working as an Artist, Designer and Consultant. My work spans international education, creative curriculum design, and branding for startups across East Asia and Europe. I lead teams, develop engaging curricula, and create cohesive brand systems while keeping storytelling at the heart of learning and design.

Available to hire

After a long career in International Art & Design Education, I am currently living in Glasgow and working as an Artist, Designer and Consultant.

My work spans international education, creative curriculum design, and branding for startups across East Asia and Europe. I lead teams, develop engaging curricula, and create cohesive brand systems while keeping storytelling at the heart of learning and design.

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Language

English
Fluent

Work Experience

Director of Program Design & Innovation at MAST education
January 1, 2024 - October 27, 2025
Development of an engaging brand and integrating creative arts and storytelling into STEM based projects. Overseeing a team of teachers and developers to steer the creative direction of a new educational start up based East Asia. Designing curriculum for STEM based projects for after school programmes in International schools in Shanghai and Taipei.
Freelance Designer at Barrel Global/Coachbuilt Whisky
January 1, 2023 - October 27, 2025
UX Research & Design across a portfolio of Whisky products. Creating brand cohesion and overseeing the stream lining of existing websites and brand assets. Product Design & Branding a new Whisky product in collaboration with Williams Formula One Racing, designing packaging, copy, website & promotional materials.
Creative Director at Skyrock Projects
December 31, 2021 - December 31, 2021
Designing Art and Design curriculums & products for a STEM school, including Summer Camps, after schools clubs and online learning resources. Managing & Training a team of teachers across various locations in Taipei. Shaping the creative direction of the brand, using storytelling & world building as a way to enhance teaching & learning.
Head of Art & Design at Taipei European School
December 31, 2018 - December 31, 2018
Achieving outstanding examination results at IGCSE and IB levels. Event management - Planning and curating the IB graduate Art show at a gallery space in downtown Taipei. Managing an Art department of several Art teachers, instilling an ethos of excellence and high standards, both creatively and educationally.

Education

UX Design Program at CareerFoundry
January 1, 2022 - January 1, 2023
MA Fine Art Practice, Sculpture pathway at Glasgow School of Art
January 1, 2018 - January 1, 2019
PGCEI at University of Nottingham
January 1, 2009 - January 1, 2010
BA (Hons) Illustration & Animation at Southampton Solent University
January 1, 1999 - January 1, 2003

Qualifications

PGCEI
January 1, 2009 - January 1, 2010

Industry Experience

Education, Media & Entertainment, Professional Services, Software & Internet, Other