Available to hire
I’m a multidisciplinary graphic designer with 10+ years of experience spanning branding, editorial design, digital content, publishing, and art direction. I’ve worked across commercial, cultural, and arts sectors to create visual communications that help brands engage audiences and achieve their objectives.
Combining hands-on design expertise with creative leadership and business ownership experience, I bring creativity, commercial awareness, and a collaborative approach to every project.
Experience Level
Work Experience
Freelance Graphic Designer at Sam Howle Design
January 1, 2025 - PresentDelivering branding and graphic design services across sectors including hospitality, music, health and wellbeing, independent retail, and cultural projects. Developed brand identities, campaign assets, and design systems; managed end-to-end delivery from brief to final artwork production; built collaborative client relationships to translate business needs into visual solutions.
Head of Design at Wordplay Magazine
January 1, 2018 - January 1, 2025Led visual direction and design output for a music and culture publication, overseeing brand identity, editorial design, and multi-platform content creation. Directed a multidisciplinary team of 15+ contributors and coordinated production from concept to publication.
Graphic Designer & Visualiser at HKD
January 1, 2016 - January 1, 2018Produced branding systems, presentation materials, and environmental graphics for large-scale museum and exhibition projects; created wayfinding and visitor experience visuals; collaborated with architects and exhibition designers to translate concepts into clear visual communication.
Owner / Operator at Full Metal Kettle
January 1, 2011 - January 1, 2016Founded and operated an independent mobile coffee business serving markets, festivals, product launches, and events across the UK. Managed branding, marketing, events, supplier relationships, operations, and logistics; built partnerships and championed fair trade coffee.
Education
PGDip Photography at University of Salford
January 1, 2020 - January 1, 2021BA (Hons) Digital Arts at University of Hull
January 1, 2008 - January 1, 2011Qualifications
Industry Experience
Media & Entertainment, Retail, Travel & Hospitality, Healthcare, Other
Experience Level
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