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I'm Samantha Powick, a skilled copywriter and creative social media manager with a passion for sustainability and independent brands. I thrive on turning insights into engaging content and building campaigns that resonate across multiple platforms. My clients span an award-winning wedding venue, a boutique travel agency for UHNW travellers, a women & girls charity at the cutting edge of philanthropy and an independent homeware brand inspired by the seasons. I build strategic social media plans, write compelling copy for blogs, newsletters and websites, and manage multi-platform campaigns for charities and brands. I enjoy collaborating with client teams and partners to meet aims, drive impact, and elevate brand storytelling.…I'm Samantha Powick, a skilled copywriter and creative social media manager with a passion for sustainability and independent brands. I thrive on turning insights into engaging content and building campaigns that resonate across multiple platforms. My clients span an award-winning wedding venue, a boutique travel agency for UHNW travellers, a women & girls charity at the cutting edge of philanthropy and an independent homeware brand inspired by the seasons. I build strategic social media plans, write compelling copy for blogs, newsletters and websites, and manage multi-platform campaigns for charities and brands. I enjoy collaborating with client teams and partners to meet aims, drive impact, and elevate brand storytelling.

Samantha Powick

Social Media Manager, Content Creator, Social Media Freelancer, +1

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I'm Samantha Powick, a skilled copywriter and creative social media manager with a passion for sustainability and independent brands. I thrive on turning insights into engaging content and building campaigns that resonate across multiple platforms. My clients span an award-winning wedding venue, a boutique travel agency for UHNW travellers, a women & girls charity at the cutting edge of philanthropy and an independent homeware brand inspired by the seasons. I build strategic social media plans, write compelling copy for blogs, newsletters and websites, and manage multi-platform campaigns for charities and brands. I enjoy collaborating with client teams and partners to meet aims, drive impact, and elevate brand storytelling.…I'm Samantha Powick, a skilled copywriter and creative social media manager with a passion for sustainability and independent brands. I thrive on turning insights into engaging content and building campaigns that resonate across multiple platforms. My clients span an award-winning wedding venue, a boutique travel agency for UHNW travellers, a women & girls charity at the cutting edge of philanthropy and an independent homeware brand inspired by the seasons. I build strategic social media plans, write compelling copy for blogs, newsletters and websites, and manage multi-platform campaigns for charities and brands. I enjoy collaborating with client teams and partners to meet aims, drive impact, and elevate brand storytelling.

Available to hire

I’m Samantha Powick, a skilled copywriter and creative social media manager with a passion for sustainability and independent brands. I thrive on turning insights into engaging content and building campaigns that resonate across multiple platforms.

My clients span an award-winning wedding venue, a boutique travel agency for UHNW travellers, a women & girls charity at the cutting edge of philanthropy and an independent homeware brand inspired by the seasons.

I build strategic social media plans, write compelling copy for blogs, newsletters and websites, and manage multi-platform campaigns for charities and brands. I enjoy collaborating with client teams and partners to meet aims, drive impact, and elevate brand storytelling.

Skills

Copywriting

Brand Identity

Presentation Design

Experience Level

Copywriting

Expert

Brand Identity

Intermediate

Presentation Design

Intermediate

Language

English

Fluent

French

Intermediate

Work Experience

Senior Digital Account Executive at Apollo Strategic Communications

June 1, 2023 - Present

Work in the digital arm of this fast-paced agency, creating content plans, writing creative briefs and social media content for a global awards organisation. Responsible for tracking social media trends and the performance of content across five platforms.

Copywriter & Social Media Manager at The Biscuit Tin Agency

May 1, 2020 - Present

Founded social media management and copywriting business over three years ago, specialising in charities and sustainability-driven brands. Manage social media accounts for five B2B and B2C clients, from UHNW boutique travel specialists to charities and lifestyle brands. Develop strategic social media plans in collaboration with each client to meet their aims and create all photo, video and branded content. Research and write engaging copy for blogs, newsletters and websites, matching each client’s voice.

Office Manager at Fifty Five Bar

May 1, 2014 - July 31, 2020

Oversaw office operations, led customer service and supported financial administration while maintaining a busy front-of-house; managed bookings and events across Camden, Clapham and remote locations.

Social Responsibility Manager at White & Case LLP

May 1, 2012 - April 1, 2014

Responsible for legal pro bono, volunteering, charitable fundraising and environmental initiatives within the London office. Built a cohesive programme aligned with global initiatives and engaged stakeholders across the firm.

Corporate Responsibility Executive at Olswang LLP

May 1, 2010 - April 1, 2012

As the first CR executive, contributed to CR's rapid growth in profile both internally and externally; designed, developed and led on new projects in line with business priorities and CR trends; built relationships across the business and supported engagement with international committees and clients.

Corporate Responsibility Officer at Hogan Lovells LLP

February 1, 2007 - December 1, 2009

Consolidated volunteering, charitable fundraising and environmental initiatives within the London office; created a cohesive CR strategy and increased internal engagement.