I'm Samantha Powick, a skilled copywriter and creative social media manager with a passion for sustainability and independent brands. I thrive on turning insights into engaging content and building campaigns that resonate across multiple platforms. My clients span an award-winning wedding venue, a boutique travel agency for UHNW travellers, a women & girls charity at the cutting edge of philanthropy and an independent homeware brand inspired by the seasons. I build strategic social media plans, write compelling copy for blogs, newsletters and websites, and manage multi-platform campaigns for charities and brands. I enjoy collaborating with client teams and partners to meet aims, drive impact, and elevate brand storytelling.

Samantha Powick

I'm Samantha Powick, a skilled copywriter and creative social media manager with a passion for sustainability and independent brands. I thrive on turning insights into engaging content and building campaigns that resonate across multiple platforms. My clients span an award-winning wedding venue, a boutique travel agency for UHNW travellers, a women & girls charity at the cutting edge of philanthropy and an independent homeware brand inspired by the seasons. I build strategic social media plans, write compelling copy for blogs, newsletters and websites, and manage multi-platform campaigns for charities and brands. I enjoy collaborating with client teams and partners to meet aims, drive impact, and elevate brand storytelling.

Available to hire

I’m Samantha Powick, a skilled copywriter and creative social media manager with a passion for sustainability and independent brands. I thrive on turning insights into engaging content and building campaigns that resonate across multiple platforms.

My clients span an award-winning wedding venue, a boutique travel agency for UHNW travellers, a women & girls charity at the cutting edge of philanthropy and an independent homeware brand inspired by the seasons.

I build strategic social media plans, write compelling copy for blogs, newsletters and websites, and manage multi-platform campaigns for charities and brands. I enjoy collaborating with client teams and partners to meet aims, drive impact, and elevate brand storytelling.

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Language

English
Fluent
French
Intermediate

Work Experience

Senior Digital Account Executive at Apollo Strategic Communications
June 1, 2023 - Present
Work in the digital arm of this fast-paced agency, creating content plans, writing creative briefs and social media content for a global awards organisation. Responsible for tracking social media trends and the performance of content across five platforms.
Copywriter & Social Media Manager at The Biscuit Tin Agency
May 1, 2020 - Present
Founded social media management and copywriting business over three years ago, specialising in charities and sustainability-driven brands. Manage social media accounts for five B2B and B2C clients, from UHNW boutique travel specialists to charities and lifestyle brands. Develop strategic social media plans in collaboration with each client to meet their aims and create all photo, video and branded content. Research and write engaging copy for blogs, newsletters and websites, matching each client’s voice.
Office Manager at Fifty Five Bar
May 1, 2014 - July 31, 2020
Oversaw office operations, led customer service and supported financial administration while maintaining a busy front-of-house; managed bookings and events across Camden, Clapham and remote locations.
Social Responsibility Manager at White & Case LLP
May 1, 2012 - April 1, 2014
Responsible for legal pro bono, volunteering, charitable fundraising and environmental initiatives within the London office. Built a cohesive programme aligned with global initiatives and engaged stakeholders across the firm.
Corporate Responsibility Executive at Olswang LLP
May 1, 2010 - April 1, 2012
As the first CR executive, contributed to CR's rapid growth in profile both internally and externally; designed, developed and led on new projects in line with business priorities and CR trends; built relationships across the business and supported engagement with international committees and clients.
Corporate Responsibility Officer at Hogan Lovells LLP
February 1, 2007 - December 1, 2009
Consolidated volunteering, charitable fundraising and environmental initiatives within the London office; created a cohesive CR strategy and increased internal engagement.

Education

BA English Literature at University of Sussex
January 1, 2001 - January 1, 2004

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Non-Profit Organization, Education