Available to hire
I am a digital marketing professional with 2+ years of experience in social media strategy, campaign execution, and performance analytics for brands including Godrej, Philips, Hajmola, iQOO, IIFL, and Indigo. I specialize in data-driven campaigns, end-to-end social media execution, and translating insights into measurable growth.
I’m currently pursuing an MSc in Digital Marketing in Ireland, building on my experience in cross-functional campaigns and analytics to drive brand growth in new markets.
Experience Level
Expert
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Expert
Language
English
Fluent
Work Experience
Brand Solutions Strategist at Schbang
September 1, 2024 - September 1, 2025Executed integrated social media strategies for brands such as Godrej, Hajmola, IIFL, Philips, iQOO, and Blend India, driving ~150% growth in organic impressions and traffic. Developed digital campaign strategies, content calendars, and creative decks aligned with client marketing objectives. Contributed to Godrej Security Solutions’ “Warriors Of Happiness” campaign across ideation, creative execution, and social amplification. Achieved 11.1% engagement rate, with an average of ~100 comments per contest post, improving page visibility and audience interaction. Managed end-to-end campaign lifecycle including brief analysis, content planning, publishing, and performance reporting. Conducted competitor benchmarking, audience analysis, and trend research to optimize brand positioning. Tracked and reported KPIs using platform analytics, delivering actionable insights to internal teams and clients.
Operations Analyst at NatWest Group
November 1, 2023 - September 1, 2024Analyzed transactional and operational data to identify suspicious patterns and detect potential fraud cases. Developed strong analytical and reporting skills by transforming complex datasets into actionable insights. Applied structured, data-driven decision-making methods, later leveraged in marketing performance analysis. Supported marketing strategy initiatives for the financial risk segment in the London market through data insights. Improved reporting accuracy and process efficiency, contributing to measurable operational outcomes.
Account Manager (Intern) at Lyxel & Flamingo
June 1, 2023 - November 1, 2023Assisted in planning and executing social media strategies for clients including KCP, Indigo, and Legrand. Managed content calendars, workflows, and campaign timelines across platforms. Supported influencer outreach and online reputation management (ORM). Conducted trend research and proposed creative concepts for digital storytelling. Coordinated internal communication and client presentations to ensure cross-team alignment.
Education
MSc Digital Marketing at University of Galway
January 1, 2025 - January 1, 2026Bachelor of Business Administration (BBA) at JIMS, Vasant Kunj; Guru Gobind Singh Indraprastha University (GGSIPU), New Delhi, India
January 1, 2020 - January 1, 2023Qualifications
HubSpot Certification (Email, Social Media, Inbound Marketing)
January 11, 2030 - February 9, 2026Google Digital Marketing Certification
January 11, 2030 - February 9, 2026Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Education, Financial Services
Experience Level
Expert
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Expert
Expert
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Expert
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