I’m a project manager and systems-focused developer with a strong track record of delivering digital products and building scalable operational systems. I bring a blend of technical expertise, agile delivery experience, and stakeholder management, allowing me to bridge the gap between business needs and technical execution. Most recently, I worked in a customer-facing operations role, strengthening my ability to manage high-volume workflows, resolve complex issues, and communicate effectively with diverse stakeholders. This experience complements my technical background by reinforcing user-centric thinking and real-world problem solving. Previously, as a Systems Designer, I led the development and implementation of end-to-end digital workflows using tools like ClickUp, covering resource allocation, budgeting, reporting, and process automation. I’ve also held multiple project management roles across Southeast Asia, where I led cross-functional teams to deliver websites and mobile applications, managing the full lifecycle from planning and design to deployment. With a strong foundation in agile methodologies, UI/UX design, and systems architecture, I specialize in driving projects from concept to delivery while building efficient, scalable systems that support long-term growth.

Aaron Lim Fei Hoong

I’m a project manager and systems-focused developer with a strong track record of delivering digital products and building scalable operational systems. I bring a blend of technical expertise, agile delivery experience, and stakeholder management, allowing me to bridge the gap between business needs and technical execution. Most recently, I worked in a customer-facing operations role, strengthening my ability to manage high-volume workflows, resolve complex issues, and communicate effectively with diverse stakeholders. This experience complements my technical background by reinforcing user-centric thinking and real-world problem solving. Previously, as a Systems Designer, I led the development and implementation of end-to-end digital workflows using tools like ClickUp, covering resource allocation, budgeting, reporting, and process automation. I’ve also held multiple project management roles across Southeast Asia, where I led cross-functional teams to deliver websites and mobile applications, managing the full lifecycle from planning and design to deployment. With a strong foundation in agile methodologies, UI/UX design, and systems architecture, I specialize in driving projects from concept to delivery while building efficient, scalable systems that support long-term growth.

Available to hire

I’m a project manager and systems-focused developer with a strong track record of delivering digital products and building scalable operational systems. I bring a blend of technical expertise, agile delivery experience, and stakeholder management, allowing me to bridge the gap between business needs and technical execution.

Most recently, I worked in a customer-facing operations role, strengthening my ability to manage high-volume workflows, resolve complex issues, and communicate effectively with diverse stakeholders. This experience complements my technical background by reinforcing user-centric thinking and real-world problem solving.

Previously, as a Systems Designer, I led the development and implementation of end-to-end digital workflows using tools like ClickUp, covering resource allocation, budgeting, reporting, and process automation. I’ve also held multiple project management roles across Southeast Asia, where I led cross-functional teams to deliver websites and mobile applications, managing the full lifecycle from planning and design to deployment.

With a strong foundation in agile methodologies, UI/UX design, and systems architecture, I specialize in driving projects from concept to delivery while building efficient, scalable systems that support long-term growth.

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Language

English
Fluent
Chinese
Intermediate
Malay
Intermediate

Work Experience

Customer Service Operator at Orikan Group Pty Ltd
July 1, 2025 - April 1, 2026
Provided customer support via phone and email, handling digital permit inquiries and PayStay app questions. Investigated and resolved issues, offered first-level investigation support to the Team Leader, advised on rights and obligations under relevant legislation, guided on council processes for the public and professionals, entered call summaries into CRM, and processed applications via internal systems.
System Designer at NACO Design
February 1, 2023 - April 1, 2025
Primary Digital System Designer for backend operations in ClickUp, managing daily WIPs, Agile boards, risk registers and decision monitors; controlled resource availability and allocation; outlined budget sheets and tracked costs for project delivery; built the reporting structure for all employees and leads; implemented ClickUp as the primary system for monitoring and operations. Delivered orders & delivery online tracking, factory quality control reporting, inventory system, SKU monitoring and creation, defects & rectification monitoring & scheduling, and leads & quotes tracking.
Project Manager at Ayo-Ma
January 1, 2022 - December 1, 2022
Primary project manager for flagship website creation and deployment; established project management rituals, systems and processes including daily WIPs, Agile boards, risk registers and decision monitors; managed resource availability & allocation; outlined budget sheets and tracked costs for project delivery; built reporting structure and implemented bug tracking; contributed to UI/UX wireframes, gameplay features, monetisation mechanics, and content/market research; supported marketing outreach.
Game Designer at Titanium Studios Sdn Bhd
June 1, 2019 - April 1, 2022
Primary game designer for two flagship projects; delivered UI/UX wireframes, gameplay features and mechanics; monetisation mechanics; conducted content, genre, market & mechanics research; collaborated with programmers; performed project management tasks (weekly presentations, bug tracking, maintenance protocols, timeline creation, art direction research, hiring); provided voice acting and produced SFX; assisted business development and marketing with pitches and content creation for campaigns.
Project Manager / Project Lead at Gameka Sdn Bhd
January 1, 2018 - March 1, 2019
Primary PM for all projects; established project management rituals, systems and processes; managed resources and budgets; client-facing presentations; built the reporting structure for all employees and leads; oversaw 14 projects; launched mobile games including Lazy Fish, Nettworth, Spell Master, Jump21 Invest (Securities Commission project), PIDMY (Panasonic project); project sizes ranged from 3-20 people; developed 7 pitch decks; conducted market research, pitch deck creation and content for marketing campaigns.
Game Designer at Titanium Studio Sdn Bhd
June 1, 2019 - April 30, 2022
Primary game designer for two flagship projects including delivery of UI/UX wireframes, gameplay features and mechanics overlays, monetisation mechanics, and content/genre/market/mechanics research. Collaborated with core programmers, artists and designers using Agile and Waterfall methodologies. Performed project management tasks such as weekly cross-departmental progress updates, bug tracking, maintenance protocols and timelines, art direction research, and onboarding new hires. Also provided voice acting, edited and produced SFX for in-game audio cues, and supported business development and marketing with presentations and content creation.
Project Manager / Project Lead at Gamka Sdn Bhd
January 1, 2018 - March 31, 2019
Primary project manager for all projects, establishing project management rituals, systems and processes. Managed a portfolio of 14 projects with teams of 3-20, launched mobile games (e.g., Lazy Fish, Nettworth, Spell Master, Jump21invest, PIDMY) and coordinated client-facing materials, reporting structures, and budgets. Developed pitch decks for clients including CORP, the Malaysian Education Ministry, AKPK, Virtue Gaming, MyBrainLab, and led market research and content creation for marketing campaigns.

Education

Bachelor's Degree in Game Development (Design) at KDU University College, Shah Alam
January 1, 2018 - April 15, 2026

Qualifications

Bachelor's Degree in Game Development
April 15, 2026 - April 15, 2026

Industry Experience

Gaming, Media & Entertainment, Software & Internet, Professional Services, Education