Hello! I’m Samer, a Motion Graphics Designer with 10+ years of cross-industry experience spanning performance marketing, brand systems, and motion-led storytelling. I translate brand strategy into scalable design systems, high-fidelity prototypes, and conversion-focused digital experiences across web and mobile platforms. I have a track record of developing high-impact ad creatives, short-form video cutdowns, and multi-channel campaign assets aligned with brand strategy and audience engagement goals. I value typography, visual architecture, interaction thinking, and data-informed experimentation, including A/B testing frameworks, CRO strategy, heat map interpretation, and usability evaluation. I am strategically perceptive, creatively ambitious, and a visually meticulous collaborator experienced in fast-paced agency settings and enterprise-level brand communication.

Samer Al Hassan

Hello! I’m Samer, a Motion Graphics Designer with 10+ years of cross-industry experience spanning performance marketing, brand systems, and motion-led storytelling. I translate brand strategy into scalable design systems, high-fidelity prototypes, and conversion-focused digital experiences across web and mobile platforms. I have a track record of developing high-impact ad creatives, short-form video cutdowns, and multi-channel campaign assets aligned with brand strategy and audience engagement goals. I value typography, visual architecture, interaction thinking, and data-informed experimentation, including A/B testing frameworks, CRO strategy, heat map interpretation, and usability evaluation. I am strategically perceptive, creatively ambitious, and a visually meticulous collaborator experienced in fast-paced agency settings and enterprise-level brand communication.

Available to hire

Hello! I’m Samer, a Motion Graphics Designer with 10+ years of cross-industry experience spanning performance marketing, brand systems, and motion-led storytelling. I translate brand strategy into scalable design systems, high-fidelity prototypes, and conversion-focused digital experiences across web and mobile platforms.

I have a track record of developing high-impact ad creatives, short-form video cutdowns, and multi-channel campaign assets aligned with brand strategy and audience engagement goals. I value typography, visual architecture, interaction thinking, and data-informed experimentation, including A/B testing frameworks, CRO strategy, heat map interpretation, and usability evaluation. I am strategically perceptive, creatively ambitious, and a visually meticulous collaborator experienced in fast-paced agency settings and enterprise-level brand communication.

See more

Language

Arabic
Fluent
English
Fluent
German
Advanced
Chinese
Beginner

Work Experience

Freelance Designer at Self-employed – Canada
May 1, 2024 - May 1, 2025
Spearheaded cross-industry creative initiatives for F&B, healthcare, and retail brands by translating business objectives into visual narratives. Led end-to-end design processes from discovery and concept development to stakeholder presentations and production handoff, delivering brand systems, campaign visuals, packaging concepts, and user-focused web interfaces aligned with market positioning.
Graphic Designer at Brand Signs Hamilton
April 1, 2023 - May 1, 2024
Produced large-format signage, campaign posters, and cohesive branded collateral, balancing layout, typography, and visual hierarchy to maintain consistency across physical and print environments. Defined typography, color palettes, and visual guidelines for consistent application across touchpoints, and prepared production-ready files for vendors.
Motion & Graphic Designer at Marwram Creative Agency
September 1, 2020 - August 1, 2022
Masterminded static graphics and motion-led creatives for banking, automotive, and hospitality portfolios by translating brand standards into high-impact digital and experiential visuals. Collaborated with copywriters and art directors to craft cohesive campaign executions across advertising and live events.
Motion & Graphic Designer at Odin Media Creative Agency
March 1, 2019 - September 1, 2020
Executed a broad range of creative deliverables for integrated, multi-channel campaigns and translated concepts into consistent visual outputs across digital and print platforms, refining layouts to reflect campaign objectives.
Multimedia Designer at Alzawrae Industrial Company
June 1, 2016 - March 1, 2019
Directed end-to-end development of in-house video campaigns, promotional videos, product packaging, packaging concepts, and branded marketing visuals from concept planning through final execution. Created 3D booth layouts, display stands, and experiential marketing setups for trade shows to enhance brand visibility and audience engagement.

Education

Master of Digital Media at Toronto Metropolitan University
January 11, 2030 - January 1, 2025
Bachelor of Architecture at German Jordanian University
January 11, 2030 - January 1, 2015
Exchange Semester at HTW Saarbrucken, Germany
January 1, 2013 - December 31, 2014

Qualifications

Motion Design
January 1, 2016 - February 25, 2026
Advanced Digital Marketing/Online Branding
January 1, 2018 - February 25, 2026
Youth Entrepreneurship Training
January 1, 2015 - February 25, 2026
Droid Bootcamp Workshop
January 1, 2015 - February 25, 2026
Web Design
January 1, 2009 - February 25, 2026

Industry Experience

Media & Entertainment, Retail, Education, Professional Services, Software & Internet