Samreen Raza
I am an architect turned digital content designer and technical writer. From the drawing board to the Trello board, I have developed an engineering mind, design thinking and HTML, CSS and JavaScript skills self-taught.
About
I am an architect turned digital content designer and technical writer. From the drawing board to the Trello board, I have developed an engineering mind, design thinking and HTML, CSS and JavaScript skills self-taught. I create highly-engaging, well-detailed and well-researched design outcomes from raw, scattered data and complex design briefs. I bridge design and development teams.
With my methodical approach and proven experience in needs assessment, stakeholder collaboration and iterative design, I bring a unique perspective to digital product development. Having worked on content and UX strategy for the last 7 years, I have been instrumental in bridging the gap between developers and the client by helping in generation as well as implementation of intuitive technology ideas. I believe in planning while also keeping room for thought and kindness. I love music, travel, painting and writing.
- 16 years' experience
- Joined February 2026
Industry experience
- Software & Internet
- Professional Services
- Media & Entertainment
- Education
Work experience· 8 roles
Led the remote initiative design team at a California-based startup, delivering strategic initiatives' execution. Redesigned the Enterprise Knowledge Delivery mechanism from push-from-silo to pull-by-user, thereby decreasing callbacks and errors in salespeople and increasing application-based knowledge. Bridged design and development using HTML, JavaScript, and Figma; catalyzed IDC and IH changes at the code level, reducing code changes by 80% by ensuring prior feasibility. Produced content in collaboration with SMEs with first-pass success. Developed conversational AI and Prompt Engineering, adding to LLM accuracy.
Managed the technical blog, researched topics like GDPR, Copyrights, YouTube guidelines, and Licensing. Edited images, videos, backlinks, meta-descriptions, tags and keywords, thereby optimizing SEO and visibility. Ensured intelligent content experience that transferred the key takeaways. Ranked #1 as a ghostwriter on Quora. Mentored junior content designers in craft and operational excellence, fostering empathy in communication to mutual growth.
Resilience and problem-solving: Attempted to learn Core JAVA, sought graphic design and interior design projects and worked for own company promotion.
Education
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