Good design doesn't begin with aesthetics—it begins with understanding. I specialize in translating ideas into visual communication that is strategic, engaging, and built to perform across multiple touchpoints. From brand identities and marketing campaigns to presentations, print collateral, and digital assets, I help businesses build consistent visual experiences that strengthen their message and elevate their brand. My work combines systems thinking with attention to detail, ensuring every design serves a purpose beyond appearance. I've partnered with startups, established businesses, and global brands including Coca-Cola, Google, and Borosil Scientific to create work that communicates with clarity and delivers lasting value.

Samruddhi Pahade

Good design doesn't begin with aesthetics—it begins with understanding. I specialize in translating ideas into visual communication that is strategic, engaging, and built to perform across multiple touchpoints. From brand identities and marketing campaigns to presentations, print collateral, and digital assets, I help businesses build consistent visual experiences that strengthen their message and elevate their brand. My work combines systems thinking with attention to detail, ensuring every design serves a purpose beyond appearance. I've partnered with startups, established businesses, and global brands including Coca-Cola, Google, and Borosil Scientific to create work that communicates with clarity and delivers lasting value.

Available to hire

Good design doesn’t begin with aesthetics—it begins with understanding. I specialize in translating ideas into visual communication that is strategic, engaging, and built to perform across multiple touchpoints.

From brand identities and marketing campaigns to presentations, print collateral, and digital assets, I help businesses build consistent visual experiences that strengthen their message and elevate their brand. My work combines systems thinking with attention to detail, ensuring every design serves a purpose beyond appearance. I’ve partnered with startups, established businesses, and global brands including Coca-Cola, Google, and Borosil Scientific to create work that communicates with clarity and delivers lasting value.

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Language

English
Fluent
Hindi
Advanced
Marathi (Marāṭhī)
Advanced

Work Experience

Freelance Graphic Designer at Zebra 48
May 1, 2025 - Present
Designed CRM email campaigns, responsive templates, and microsite landing pages for retail brands including Shoppers Stop, Peter England, and Louis Philippe. Created mobile-first WhatsApp creatives and campaign visuals that enhanced engagement. Produced identity assets and visual systems, ensuring consistency across promotions and microsites.
Freelance Graphic Designer at Freelance
January 1, 2025 - Present
Delivered high-impact presentation designs for global clients such as Coca-Cola, Thums Up, and Google. Executed diverse design projects including branding, visual identity, packaging design, book illustration and cover design, brochures, event invites, and catalogues for various brands and SMEs.
Executive Graphic Designer at Borosil Scientific Limited
November 1, 2023 - December 1, 2024
Led end-to-end branding strategy post-demerger, delivering a cohesive visual identity system across digital and print touchpoints. Scaled the company’s LinkedIn presence from 100 to 3,000+ followers within six months through a targeted content and visual communication strategy, outperforming industry benchmarks. Designed creative assets for multi-channel marketing campaigns, including trade exhibitions, emailers, brochures, and digital promotions. Collaborated with the web development team to enhance UI/UX for the company website and crafted high-impact visuals that improved lead generation and boosted click-through rates.
Executive Graphic Designer at Borosil Technologies
July 1, 2023 - November 1, 2023
Led end-to-end branding strategy post-demerger, delivering a cohesive visual identity system across digital and print touchpoints. Designed creative assets for multi-channel marketing campaigns, including trade exhibitions, emailers, brochures, and digital promotions. Collaborated with the web development team to enhance UI/UX for the company website and crafted high-impact visuals that improved lead generation and boosted click-through rates.
Graphic Design Intern at INK PPT
April 1, 2022 - June 1, 2022
Developed corporate presentation decks for diverse clients, ensuring brand alignment and visual clarity. Contributed to brand identity development, layout design, and the creation of an annual report magazine. Produced social media creatives to drive engagement and increase brand visibility.
Graphic Design Intern at MIT School of Management
July 1, 2021 - August 1, 2021
Graphic Design Intern – Created visuals to support marketing materials and internal communications.
Freelance Graphic Designer at Freelance
January 1, 2021 - January 1, 2022
Delivered high-impact presentation designs for global clients such as Coca-Cola, Thums Up, and Google. Executed diverse design projects including branding, visual identity, packaging design, book illustration and cover design, brochures, event invites, and catalogues for various brands and SMEs.

Education

B.Design (Visual Communication) at MIT-WPU School of Design
January 1, 2019 - January 1, 2023
Higher Secondary Education (Arts) at Suryadutta Junior College
January 11, 2030 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Consumer Goods, Education, Professional Services