Sam Branch
Hi, I’m Sam Branch. I craft identities for companies in their growth era.
About
Hi, I’m Sam Branch. I craft identities for companies in their growth era. I specialize in brand systems, visual identity design, and launch campaigns that fuel conversions. I love shaping cohesive creative directions that scale across ads, landing pages, and product experiences.
I enjoy collaborating across disciplines—design, product, content, and engineering—to turn ideas into cohesive campaigns and delightful experiences. I also mentor teammates through office hours and structured brainstorms to surface the best ideas for campaign art direction.
- 8 years' experience
- Joined April 2026
Industry experience
- Media & Entertainment
- Education
- Software & Internet
- Professional Services
More experts in Philadelphia, United States
Work experience· 5 roles
Launched visual identities & campaigns for two new AI products: MasterClass On Call & MasterClass Certificates; led launch campaigns. Facilitated conversion page redesign to align with paid ads. Restructured lower funnel ad pipeline with a scalable Figma template, reducing errors by 90% and freeing the core team for upper-funnel creative. Hosted office hours to share software skills, resolve cross-functional disputes, and brainstorm campaign art direction.
Art directed and designed 6 course launch campaigns; co-authored a brand color refresh; created a Figma library for fast photo indexing; authored a creative pipeline template to standardize course launches from creative direction through final delivery.
Created presentation template ecosystem for multiple teams; designed a company-wide keynote in collaboration with the CMO and ECD to communicate a shift in brand strategy.
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