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I am a business-savvy UX Designer with over 4 years of experience and a Graphic Designer with more than 15 years under my belt. I specialize in bridging product strategy and visual execution, particularly in web3, e-commerce, and B2B/B2C markets. I thrive on collaborating with cross-functional teams to create innovative, user-centric solutions that drive both user satisfaction and business growth. Beyond design, I enjoy solving real-world problems and actively shaping product direction. I have a proven track record of launching products from zero to significant user bases, leading robust design systems, and maintaining brand consistency across multiple platforms.…I am a business-savvy UX Designer with over 4 years of experience and a Graphic Designer with more than 15 years under my belt. I specialize in bridging product strategy and visual execution, particularly in web3, e-commerce, and B2B/B2C markets. I thrive on collaborating with cross-functional teams to create innovative, user-centric solutions that drive both user satisfaction and business growth. Beyond design, I enjoy solving real-world problems and actively shaping product direction. I have a proven track record of launching products from zero to significant user bases, leading robust design systems, and maintaining brand consistency across multiple platforms.

Samvel Atayan

PRO

UX Designer, Graphic Designer, Web Designer, +1

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I am a business-savvy UX Designer with over 4 years of experience and a Graphic Designer with more than 15 years under my belt. I specialize in bridging product strategy and visual execution, particularly in web3, e-commerce, and B2B/B2C markets. I thrive on collaborating with cross-functional teams to create innovative, user-centric solutions that drive both user satisfaction and business growth. Beyond design, I enjoy solving real-world problems and actively shaping product direction. I have a proven track record of launching products from zero to significant user bases, leading robust design systems, and maintaining brand consistency across multiple platforms.…I am a business-savvy UX Designer with over 4 years of experience and a Graphic Designer with more than 15 years under my belt. I specialize in bridging product strategy and visual execution, particularly in web3, e-commerce, and B2B/B2C markets. I thrive on collaborating with cross-functional teams to create innovative, user-centric solutions that drive both user satisfaction and business growth. Beyond design, I enjoy solving real-world problems and actively shaping product direction. I have a proven track record of launching products from zero to significant user bases, leading robust design systems, and maintaining brand consistency across multiple platforms.

Available to hire

Lisbon, Portugal

I am a business-savvy UX Designer with over 4 years of experience and a Graphic Designer with more than 15 years under my belt. I specialize in bridging product strategy and visual execution, particularly in web3, e-commerce, and B2B/B2C markets. I thrive on collaborating with cross-functional teams to create innovative, user-centric solutions that drive both user satisfaction and business growth.

Beyond design, I enjoy solving real-world problems and actively shaping product direction. I have a proven track record of launching products from zero to significant user bases, leading robust design systems, and maintaining brand consistency across multiple platforms.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Portuguese

Intermediate

Russian

Fluent

Work Experience

UX Designer & Art Director at Belong.net

February 1, 2020 - Present

Head of design in tokenization asset application collaborating with industry leaders such as Google, OpenAI, Microsoft, Cointelegraph, and Berkeley. Designed and led UX/UI for belong.net application, growing from 0 users to 85K Monthly Active Users. Conducted UX research, usability testing, and data analysis to optimize various user flows. Developed and implemented brand identity resulting in effective rebranding twice (Web2 to NFT and then to Web3). Defined and implemented scalable design systems, reducing design-to-development time by 20%. Led a creative team and collaborated with founders, PMs, and marketing teams to align design with business goals.

Art Director and Web Designer at Nexus CAP

November 30, 2024 - July 24, 2025

Redesigned a wellness e-commerce website, increasing conversions by 35%. Created design systems and brand books for multiple brands. Designed product packaging resulting in a sales increase of up to 9%. Led a creative team of 3 designers (motion, graphic, UI). Conducted usability testing to optimize the checkout process, increasing sales and customer lifetime value. Developed Amazon shop presence including listings and A+ content. Collaborated with marketing and development teams to align product objectives with brand strategy, defining user personas and key use cases.

Independent Designer at Self-employed

August 31, 2017 - July 24, 2025

Designed websites and user interfaces for SaaS platforms, iOS and Android apps across various industries such as FinTech, Education, Architecture, and Wellness. Created logos for clients in US, EU, and Asia. Managed and combined creative teams and produced graphic design content for social media marketing. Collaborated extensively with startups.

Graphic Designer at Admos Advertising Agency

August 31, 2012 - July 24, 2025

Designed packaging, graphic design for social networks, and print production. Collaborated with art director and a team of designers. Conducted client meetings and designed company website.

Graphic Designer at Araksys Agency

October 31, 2011 - July 24, 2025

Created graphic design for hotels and restaurants, digital illustrations, monitored printing processes, and collaborated with CEO and marketing team.