Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I am a dynamic marketing professional with over 7 years of experience in 360 marketing including brand management, strategic campaign execution, and team leadership. I have a proven expertise in driving rebranding initiatives, managing cross-functional projects, and delivering exceptional results aligned with business objectives. I am passionate about creating impactful strategies that enhance customer experiences and drive organizational growth and success. Throughout my career, I have developed and implemented comprehensive marketing strategies, managed teams, and led rebranding projects. I excel in collaboration with agencies and suppliers, event management, budget optimization, and tenant partnerships to maximize ROI and brand visibility.…I am a dynamic marketing professional with over 7 years of experience in 360 marketing including brand management, strategic campaign execution, and team leadership. I have a proven expertise in driving rebranding initiatives, managing cross-functional projects, and delivering exceptional results aligned with business objectives. I am passionate about creating impactful strategies that enhance customer experiences and drive organizational growth and success. Throughout my career, I have developed and implemented comprehensive marketing strategies, managed teams, and led rebranding projects. I excel in collaboration with agencies and suppliers, event management, budget optimization, and tenant partnerships to maximize ROI and brand visibility.

Sandy Belal

Content Creator, Digital Marketer, Marketing Strategist, +1





I am a dynamic marketing professional with over 7 years of experience in 360 marketing including brand management, strategic campaign execution, and team leadership. I have a proven expertise in driving rebranding initiatives, managing cross-functional projects, and delivering exceptional results aligned with business objectives. I am passionate about creating impactful strategies that enhance customer experiences and drive organizational growth and success. Throughout my career, I have developed and implemented comprehensive marketing strategies, managed teams, and led rebranding projects. I excel in collaboration with agencies and suppliers, event management, budget optimization, and tenant partnerships to maximize ROI and brand visibility.…I am a dynamic marketing professional with over 7 years of experience in 360 marketing including brand management, strategic campaign execution, and team leadership. I have a proven expertise in driving rebranding initiatives, managing cross-functional projects, and delivering exceptional results aligned with business objectives. I am passionate about creating impactful strategies that enhance customer experiences and drive organizational growth and success. Throughout my career, I have developed and implemented comprehensive marketing strategies, managed teams, and led rebranding projects. I excel in collaboration with agencies and suppliers, event management, budget optimization, and tenant partnerships to maximize ROI and brand visibility.

Available to hire

I am a dynamic marketing professional with over 7 years of experience in 360 marketing including brand management, strategic campaign execution, and team leadership. I have a proven expertise in driving rebranding initiatives, managing cross-functional projects, and delivering exceptional results aligned with business objectives. I am passionate about creating impactful strategies that enhance customer experiences and drive organizational growth and success.

Throughout my career, I have developed and implemented comprehensive marketing strategies, managed teams, and led rebranding projects. I excel in collaboration with agencies and suppliers, event management, budget optimization, and tenant partnerships to maximize ROI and brand visibility.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Arabic

Fluent

Work Experience

Senior Marketing Executive at Maxim Investment Group - Maxim Mall

January 1, 2023 - August 23, 2025

Conducted market research and competitor analysis to identify emerging trends and strategies. Coordinated events, liaised with organizers, and supported content creation. Managed social media calendars, posts, and monthly newsletters for the database. Monitored marketing performance, analyzed data, and created detailed reports.

Senior Marketing Supervisor at Maxim Investment Group - Maxim Mall

January 1, 2023 - Present

Developed and implemented comprehensive marketing strategies aligned with the mall’s goals and objectives, ensuring impactful campaigns and high ROI. Managed and mentored a marketing team of two, fostering a collaborative and results-oriented work environment while reporting directly to the CMO. Ensured brand consistency across all channels and materials and created branding guidelines for all tenants. Oversaw digital, media buying, BTL, and PR agencies to ensure alignment with key objectives and successful campaign execution. Organized and managed events, increasing the number from 2 per year to 20 per year while ensuring compliance with all standards. Created and managed marketing budgets to optimize resource allocation and maximize ROI, successfully increasing marketing income fivefold. Built strategic partnerships with industry players, vendors, and tenants to enhance marketing efforts. Directed the rebranding of the mall, including façade redesign, logo creation, brand kit deve

Digital Marketing Freelancer at Odeion Architects

January 1, 2022 - August 23, 2025

Designed and managed all aspects of digital marketing including email campaigns, advertising, and marketing databases. Planned and managed social media platforms and advertising placements. Developed and monitored campaign budgets to ensure efficiency. Researched advertising trends and identified insights to optimize performance and spending. Executed media buying and provided photo/video coverage as needed. Created visual materials such as banners and catalogs to support campaigns.

Marketing Executive at Maxim Investment Group - Maxim Mall

January 1, 2022 - August 23, 2025

Conducted market research to identify trends, brand awareness, and growth opportunities. Planned and executed creative marketing campaigns, events, and social media initiatives. Independently coordinated events, managing logistics, vendor relationships, and marketing materials. Maintained databases and spreadsheets with key financial and operational data. Prepared and delivered presentations and reports to support decision-making.

Marketing & Operations Coordinator at KAD Commercial Property Management - Maxim Mall

January 1, 2020 - August 23, 2025

Supported in coordinating and managing daily operational and marketing activities. Maintained and updated operational documents, databases, and spreadsheets. Handled administrative tasks including reporting, presentations, and confidential information management. Planned, executed, and tracked marketing initiatives such as events, social media, and content marketing.