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I am a dedicated and results-driven copywriting professional with over four years of experience crafting impactful content for a wide range of platforms. I excel at clear communication, organizational skills, and leadership, and I’ve also dived into social media content creation, which sparked my interest in the bigger picture of content strategy. Now I’m excited to grow into a content management role.…I am a dedicated and results-driven copywriting professional with over four years of experience crafting impactful content for a wide range of platforms. I excel at clear communication, organizational skills, and leadership, and I’ve also dived into social media content creation, which sparked my interest in the bigger picture of content strategy. Now I’m excited to grow into a content management role.

Sanyukta Nath

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I am a dedicated and results-driven copywriting professional with over four years of experience crafting impactful content for a wide range of platforms. I excel at clear communication, organizational skills, and leadership, and I’ve also dived into social media content creation, which sparked my interest in the bigger picture of content strategy. Now I’m excited to grow into a content management role.…I am a dedicated and results-driven copywriting professional with over four years of experience crafting impactful content for a wide range of platforms. I excel at clear communication, organizational skills, and leadership, and I’ve also dived into social media content creation, which sparked my interest in the bigger picture of content strategy. Now I’m excited to grow into a content management role.

Available to hire

I am a dedicated and results-driven copywriting professional with over four years of experience crafting impactful content for a wide range of platforms. I excel at clear communication, organizational skills, and leadership, and I’ve also dived into social media content creation, which sparked my interest in the bigger picture of content strategy. Now I’m excited to grow into a content management role.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Beginner

Language

English

Fluent

Work Experience

Copywriter at MyDeal (part of Woolworths Group)

October 1, 2021 - August 31, 2025

Developed creative copy for Woolworths Everyday Rewards advertising campaigns. Created marketing copy for Big W Market and Woolworths Everyday marketing catalogues, landing pages, emails, and push notifications for the Big W App and Woolworths App. Wrote 200+ newsletters and push notifications for the MyDeal App. Produced SEO-optimized content for 500+ products and category pages for the MyDeal website. Monitored digital marketing initiatives (EDMs, social campaigns, SEO content) and provided insights to management. Conducted extensive research on customer concerns and helped develop a customised AI tool to create copy for product category pages more efficiently. Planned and produced social media content for Instagram, Facebook, and TikTok. Produced Lo-fi content for Instagram Reels and TikTok, and planned organic as well as paid content for all social media platforms.

Content Writer at XUGAR

September 1, 2019 - October 31, 2020

Created content for 20+ different clients ranging from plumbers to popular restaurants. Prepared public releases for the company as well as clients.