I’m a Sydney-based Senior Brand & Digital Designer with 7+ years of experience across B2B SaaS, agency and eCommerce environments. I specialise in refining established brand systems, creating polished marketing collateral, and building reusable templates for presentations, brochures, reports and digital assets. My work focuses on improving brand consistency, visual clarity and production efficiency across print and digital touchpoints.

Yiqun Wang

I’m a Sydney-based Senior Brand & Digital Designer with 7+ years of experience across B2B SaaS, agency and eCommerce environments. I specialise in refining established brand systems, creating polished marketing collateral, and building reusable templates for presentations, brochures, reports and digital assets. My work focuses on improving brand consistency, visual clarity and production efficiency across print and digital touchpoints.

Available to hire

I’m a Sydney-based Senior Brand & Digital Designer with 7+ years of experience across B2B SaaS, agency and eCommerce environments. I specialise in refining established brand systems, creating polished marketing collateral, and building reusable templates for presentations, brochures, reports and digital assets. My work focuses on improving brand consistency, visual clarity and production efficiency across print and digital touchpoints.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Work Experience

Design Lead | Brand & Digital Delivery at Soprano Design
July 1, 2024 - April 1, 2026
Designed brand, campaign, web, EDM, event, social and sales enablement assets for global B2B SaaS marketing teams. Built a consistent visual design system across web, landing pages, social, EDMs, presentations, events and collateral. Used Adobe Creative Cloud, Figma, Canva and AI-assisted features (including ChatGPT/Gemini and Figma/Canva AI features) to support faster, consistent creative production.
Design Lead at Soprano
July 1, 2024 - April 1, 2026
Designed brand, campaign, web, EDM, event, social and sales enablement assets for global B2B SaaS marketing teams. Built a consistent visual design system across web, landing pages, social, EDMs, presentations, events and collateral. Used Adobe Creative Cloud, Figma, Canva, and AI-assisted features (including ChatGPT/Gemini and Figma/Canva AI tools) to support faster, consistent creative production.
eCommerce & Freelance Designer at Nanaland & Independent Practice
April 1, 2023 - June 1, 2024
Built and managed a Shopify-based brand across identity, product content, website updates and the customer journey. Supported freelance client work across website design, branding, social content and eCommerce creative.
Senior Conversion Designer at Local Digital Client
April 1, 2021 - March 31, 2023
Created social ads, EDMs, landing pages and campaign assets across 100+ client accounts. Produced internal branding, social ads, website redesign work and UI/UX for agency platforms (including The Brain and Peepwheel). Guided designers through project allocation, creative review and QA across high-volume client and internal work.
Senior Conversion Designer at Local Digital Client Creative
April 1, 2021 - March 1, 2023
Created social ads, EDMs, landing pages and campaign assets across 100+ client accounts. Produced internal branding, social ads and website redesign work, and delivered UI/UX for agency platforms. Guided designers through project allocation, creative review and QA across high-volume client and internal work.
Senior Graphic Designer (promoted Jan 2020) at Online Marketing Gurus
February 1, 2019 - February 1, 2021
Created website, CRO, branding, social ad, event collateral, video and EDM assets for internal company needs. Designed static and animated social ads, landing pages, CRO assets and campaign creative across 200+ client accounts. Supported delivery via internal coordination and QA across high-volume work.
Senior Graphic Designer at Online Marketing Gurus
February 1, 2019 - February 1, 2021
Created website, CRO, branding, social ad, event collateral, video and EDM assets for internal needs. Designed static and animated social ads, landing pages, CRO assets and campaign creative across 200+ client accounts. Promoted to Senior role in January 2020 and supported delivery across internal and client work.

Education

Diploma of Graphic Design at Billy Blue College of Design
January 1, 2017 - January 1, 2019
Master of Accounting at The University of Sydney
January 1, 2013 - January 1, 2015
Diploma of Graphic Design at Billy Blue College of Design
January 1, 2017 - January 1, 2019
Master of Accounting at The University of Sydney
January 1, 2013 - January 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Retail, Professional Services