Hi there! I'm a passionate Creative Strategist and Performance Marketing Specialist with over four years of experience in digital marketing. I thrive on developing high-converting ad campaigns and creative strategies. I enjoy collaborating with diverse teams to craft compelling narratives that drive engagement and conversions. My expertise spans across various channels including Meta Ads, Google Ads, and email marketing. I'm excited about using audience psychology and performance data to create strategies that resonate. Let's connect and elevate brand messaging to the next level!…

Sara Soliman

Hi there! I'm a passionate Creative Strategist and Performance Marketing Specialist with over four years of experience in digital marketing. I thrive on developing high-converting ad campaigns and creative strategies. I enjoy collaborating with diverse teams to craft compelling narratives that drive engagement and conversions. My expertise spans across various channels including Meta Ads, Google Ads, and email marketing. I'm excited about using audience psychology and performance data to create strategies that resonate. Let's connect and elevate brand messaging to the next level!…

Available to hire

Hi there! I’m a passionate Creative Strategist and Performance Marketing Specialist with over four years of experience in digital marketing. I thrive on developing high-converting ad campaigns and creative strategies. I enjoy collaborating with diverse teams to craft compelling narratives that drive engagement and conversions.

My expertise spans across various channels including Meta Ads, Google Ads, and email marketing. I’m excited about using audience psychology and performance data to create strategies that resonate. Let’s connect and elevate brand messaging to the next level!

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Skills

Experience Level

Language

English
Fluent
Arabic
Fluent

Work Experience

Creative Strategist at Self-Employed
April 1, 2026 - Present
Developed creative strategies and performance-driven marketing concepts across paid media campaigns using audience insights, market research, and performance data. Key responsibilities included developing ad creatives, conducting research, analyzing data, and managing creative testing.
Media Buyer | Paid Social | Native at SG Media
September 1, 2023 - January 1, 2026
Managed and optimized performance marketing campaigns across Meta Ads, Google Ads, Taboola, and Outbrain, focused on customer acquisition and scalable lead generation. Responsibilities included campaign management, ad optimization, and performance monitoring.
Email Marketing Manager at NAOS
February 1, 2020 - July 1, 2023
Managed B2B outbound email campaigns focused on lead generation, appointment setting, and sales pipeline growth. Key tasks involved campaign optimization, lead nurturing, and improving conversion rates.
Real Estate Consultant at REMAX Real Estate
August 1, 2018 - February 1, 2021
Worked with clients to facilitate property sales, investments, and acquisitions. Helped in generating leads through various strategies and conducted market analysis to identify opportunities.

Education

Bachelor's of science at Cairo university
April 1, 2025 - June 6, 2014
Bachelor’s Degree at Cairo University
January 11, 2030 - May 11, 2026

Qualifications

Google search certificate
April 1, 2025 - April 1, 2025
Google analytics certificate
April 1, 2025 - April 1, 2025
Native and Programmatic advertising certificate
April 1, 2025 - April 1, 2025
Google Ads Display Certification
January 11, 2030 - May 11, 2026
Google Ads Measurement Certification
January 11, 2030 - May 11, 2026
Google Analytics (GA4) Certification
January 11, 2030 - May 11, 2026
Native Advertising Certification
January 11, 2030 - May 11, 2026
Programmatic Advertising Certification
January 11, 2030 - May 11, 2026
Google Ads Creative Certification
January 11, 2030 - May 11, 2026

Industry Experience

Media & Entertainment, Healthcare, Non-Profit Organization, Professional Services, Financial Services, Real Estate & Construction, Software & Internet, Retail

Skills

Experience Level