Hi, I’m Scarlet Sánchez, a Multimedia Designer and Storyteller blending agency-level vision with hands-on execution to craft premium visual identities for Luxury and Digital Retail projects. I’ve led cross-disciplinary teams, shaped branding strategies, content planning, and high-impact campaigns across social, video, and packaging. My work consistently drives brand growth and measurable results.…

Scarlet Sánchez

Hi, I’m Scarlet Sánchez, a Multimedia Designer and Storyteller blending agency-level vision with hands-on execution to craft premium visual identities for Luxury and Digital Retail projects. I’ve led cross-disciplinary teams, shaped branding strategies, content planning, and high-impact campaigns across social, video, and packaging. My work consistently drives brand growth and measurable results.…

Available to hire

Hi, I’m Scarlet Sánchez, a Multimedia Designer and Storyteller blending agency-level vision with hands-on execution to craft premium visual identities for Luxury and Digital Retail projects.

I’ve led cross-disciplinary teams, shaped branding strategies, content planning, and high-impact campaigns across social, video, and packaging. My work consistently drives brand growth and measurable results.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Creative Director at Guacalito de la Isla
June 1, 2025 - October 9, 2025
Directed and post-produced social media content; oversaw campaign creative direction, photo editing, and graphic design for digital platforms; planned and supervised audiovisual and advertising content across media channels.
Motion Graphics & Multimedia Designer at Digitas Guatemala – Claro Nicaragua
March 1, 2024 - October 9, 2025
Created and animated motion graphics for YouTube and social media; managed retail-focused digital campaigns; designed and executed strategies for Google Ads, YouTube Ads, and social networks to boost brand presence and engagement.
Multimedia Designer & Community Manager at Yao Nicaragua
January 1, 2024 - October 9, 2025
Designed and animated social media content; managed digital presence and audience engagement; coordinated with suppliers for fabrics and materials for clothing and jewelry production; hybrid work.
Multimedia Designer & Area Coordinator at Publicidad Comercial MullenLowe Nicaragua
November 1, 2022 - October 9, 2025
Led multimedia department; developed Key Visuals; adapted campaigns for YouTube and social media; produced stickers and audiovisual content for Tigo Nicaragua; maintained strong visual identity across platforms.
Graphic Designer at Castillo Publicidad
March 1, 2020 - October 9, 2025
Created digital assets and animations for Movistar Nicaragua social media; designed editorial catalogs for Toys and audiovisual content for Grupo Monje, BDF, Café Soluble.
Founder & Multimedia Designer at Inusual Studio
April 1, 2019 - October 9, 2025
Founded and managed a multimedia design studio; produced audiovisual content for social media tailored to client needs; delivered creative, personalized visual solutions to boost digital presence.
Graphic Designer at TBWA Nicaragua
October 1, 2017 - October 9, 2025
Developed advertising materials for social media and print for brands like Masesa, Taidok Motor, and Sinsa; created retail catalogs and campaign adaptations.
Creative Director / Multimedia Designer at Guacalito de la Isla / Mukul Resort
June 30, 2025 - June 30, 2025
Luxury Branding: Led creative direction and multimedia production for this luxury hospitality brand, ensuring a premium visual identity across all digital platforms. 360° Strategy: Managed branding strategy, content planning, social media, and promotional video production for new project lines. High-Level Coordination: Supervised multidisciplinary collaboration between cinematographers, chefs, and marketing teams to deliver top-tier visual campaigns.
Digital Campaign Specialist & Motion Graphics Designer at Digitas Guatemala – Claro Nicaragua
March 31, 2024 - March 31, 2024
Performance Design: Created and animated motion graphics aimed at maximizing conversions for retail campaigns (YouTube Ads and social media). Media Management: Supported digital campaign optimization through strategic design for Google Ads and YouTube Ads. Brand Impact: Designed and executed visual strategies that enhanced brand presence and performance.
Multimedia Designer & Content Strategist at Yao Nicaragua
January 31, 2024 - January 31, 2024
Designed and animated social media content that increased audience engagement. Coordinated packaging design and merchandising assets (jewelry and apparel) with external suppliers.
Senior Designer & Multimedia Coordinator at Publicidad Comercial MullenLowe Nicaragua
November 30, 2022 - November 30, 2022
Team Leadership: Managed the multimedia department, ensuring efficient project delivery under high-pressure agency timelines. Campaign Development: Created Key Visuals and adapted campaigns for Tier 1 clients (Tigo Nicaragua). Digital Production: Produced audiovisual content, motion graphics, and stickers for large-scale campaigns.
Graphic Designer at Castillo Publicidad
March 31, 2020 - March 31, 2020
Created digital assets and animations for Movistar Nicaragua’s social media. Designed catalogs and audiovisual materials for Grupo Monje, BDF, and Café Soluble.
Founder & Multimedia Designer at Inusual Studio
April 30, 2019 - April 30, 2019
Founded and managed a multimedia design studio, producing audiovisual content adapted to client trends and strategies.
Graphic Designer at TBWA Nicaragua
October 31, 2017 - October 31, 2017
Developed advertising materials for social media and print (Masesa, Taidok Motor, Sinsa). Designed retail catalogs and campaign adaptations.

Education

Bachelor of Arts in Graphic Design at Universidad Politécnica de Nicaragua
January 1, 2010 - December 31, 2014
Bachelor’s Degree in Graphic Design at Universidad Politécnica de Nicaragua
January 1, 2010 - January 1, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet, Travel & Hospitality