I am an Industrial Engineer with a strong focus on Digital Marketing and performance-driven advertising. Since 2019, I have developed experience in customer service, logistics operations, and digital media, evolving into managing and optimizing paid campaigns across multiple platforms for international brands. I am skilled in campaign setup, performance analysis, budget management, and data-driven optimization strategies. I have handled multi-brand portfolios, client consulting, and cross-platform campaign execution. I am analytical, results-oriented, and continually focused on professional growth in digital marketing and media strategy.

Sebastián Taborda

I am an Industrial Engineer with a strong focus on Digital Marketing and performance-driven advertising. Since 2019, I have developed experience in customer service, logistics operations, and digital media, evolving into managing and optimizing paid campaigns across multiple platforms for international brands. I am skilled in campaign setup, performance analysis, budget management, and data-driven optimization strategies. I have handled multi-brand portfolios, client consulting, and cross-platform campaign execution. I am analytical, results-oriented, and continually focused on professional growth in digital marketing and media strategy.

Available to hire

I am an Industrial Engineer with a strong focus on Digital Marketing and performance-driven advertising. Since 2019, I have developed experience in customer service, logistics operations, and digital media, evolving into managing and optimizing paid campaigns across multiple platforms for international brands. I am skilled in campaign setup, performance analysis, budget management, and data-driven optimization strategies.

I have handled multi-brand portfolios, client consulting, and cross-platform campaign execution. I am analytical, results-oriented, and continually focused on professional growth in digital marketing and media strategy.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Driver at Vidrios Lema
January 1, 2019 - December 31, 2019
Safely transported and delivered glass products, handled and secured fragile materials following safety protocols; inspected product condition before and after delivery; supported logistics operations and ensured timely route compliance.
Customer Service Representative at Task Us Colombia
January 1, 2021 - December 31, 2021
Provided bilingual customer support (English/Spanish) via phone; resolved inquiries and service requests efficiently; delivered high-quality customer experience while meeting performance metrics; managed high call volumes and adhered to company service protocols.
Executive at Group M Nexus
January 1, 2023 - December 31, 2023
Managed multiple digital advertising platforms to build and monitor campaigns for U.S.-based brands; executed campaign setup, optimization, and performance tracking; monitored pacing, budgets, and KPIs; analyzed performance data and implemented optimizations; collaborated with internal teams for accurate reporting.
Social Analyst L2 at Publicis Groupe
January 1, 2025 - Present
Created and monitored digital advertising campaigns across multiple platforms; managed a portfolio of 10+ brands for the Portugal market; acted as a consultant, providing strategic and performance recommendations; monitored campaign performance, optimization, and reporting to ensure KPI achievement; coordinated with internal teams to improve campaign strategies.

Education

High School Diploma at Colegio Stella Maris
January 11, 2030 - January 1, 2018
Engineer Degree – Industrial Engineer at Fundación Universitaria Lumen Gentium Unicatólica
January 1, 2019 - January 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Retail, Transportation & Logistics