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I’m a writer and concept developer with a strong background in entertainment, media, and automotive storytelling. Over the past years, I’ve worked across digital content, branded narratives, and editorial formats, translating complex products and ideas into clear, engaging stories. With experience in TV-focused environments as well as automotive-related content, I combine creative thinking with strategic communication; always aiming to connect brands with audiences through authentic, well-crafted narratives.…I’m a writer and concept developer with a strong background in entertainment, media, and automotive storytelling. Over the past years, I’ve worked across digital content, branded narratives, and editorial formats, translating complex products and ideas into clear, engaging stories. With experience in TV-focused environments as well as automotive-related content, I combine creative thinking with strategic communication; always aiming to connect brands with audiences through authentic, well-crafted narratives.

Sebastian Nicu

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I’m a writer and concept developer with a strong background in entertainment, media, and automotive storytelling. Over the past years, I’ve worked across digital content, branded narratives, and editorial formats, translating complex products and ideas into clear, engaging stories. With experience in TV-focused environments as well as automotive-related content, I combine creative thinking with strategic communication; always aiming to connect brands with audiences through authentic, well-crafted narratives.…I’m a writer and concept developer with a strong background in entertainment, media, and automotive storytelling. Over the past years, I’ve worked across digital content, branded narratives, and editorial formats, translating complex products and ideas into clear, engaging stories. With experience in TV-focused environments as well as automotive-related content, I combine creative thinking with strategic communication; always aiming to connect brands with audiences through authentic, well-crafted narratives.

Available to hire

I’m a writer and concept developer with a strong background in entertainment, media, and automotive storytelling. Over the past years, I’ve worked across digital content, branded narratives, and editorial formats, translating complex products and ideas into clear, engaging stories. With experience in TV-focused environments as well as automotive-related content, I combine creative thinking with strategic communication; always aiming to connect brands with audiences through authentic, well-crafted narratives.

Skills

Copywriting

SEO Copywriting

Experience Level

Copywriting

Expert

SEO Copywriting

Expert

Language

German

Fluent

English

Advanced

Work Experience

Aushilfskraft at Footwear Studio

January 1, 2015 - January 1, 2017

Aushilfe im Verkauf, Social Media und E-Commerce; eigenverantwortliche Planung und Durchführung von In-store-Events

Praktikant in der Online-Redaktion

January 1, 2017 - December 31, 2017

Praktikant in der Online-Redaktion; Verfassen von Nachrichten sowie redaktionellen Artikeln und Kaufberatungen im CMS

Werkstudent in der Redaktion

January 1, 2018 - January 1, 2019

Verfassen von Nachrichten sowie redaktionellen Artikeln und Kaufberatungen im CMS; redaktionelle Arbeiten

Texter / Konzeptioner

January 1, 2019 - December 31, 2019

Texter/Konzeptioner; Erstellung von Texten und Konzepten

Freier Autor

January 1, 2019 - January 1, 2021

Verfassen von Webseiten-Texten für Kunden wie HHV, StockX, Sneakers Magazine und Unfair Athletics

Junior Online Editor

January 1, 2019 - January 1, 2021

Verfassen von Newsletters, Headlines; Short- und Long-Copy; Themenrecherche und Planung mit Social Media Tools; Selbstständige Umsetzung von Native Advertising-Artikeln

Konzepter/Redaktionsleitung at Sat.1 GmbH

January 1, 2021 - Present

Konzeption von Werbemitteln jeder Art; Verfassen Headlines, Drehbuch-Booklets, Aufsatze; Redaktionsleitung beim internen Weiterbildungsportal; Abstimmung des Konzepts mit verschiedenen Abteilungen