Sebastian Pfeffer
I’m Sebastian Pfeffer, a German (EU/EFTA) marketing and brand professional based in Zurich.
About
I’m Sebastian Pfeffer, a German (EU/EFTA) marketing and brand professional based in Zurich. I combine fashion and design management with hands-on growth experience from retail and D2C, where I’ve planned customer events, supported B2B clients, and improved store performance. I also co-founded and led brand and marketplace projects, building pre-launch funnels and content that translates into sign-ups and sales.
Alongside my studies, I grew social channels organically and produced content and campaigns for brands and agencies, including UGC/influencer work. As a freelancer, I managed paid media and performance for online shops and coaching businesses—improving ROAS and lowering cost per lead—while staying focused on clear storytelling, strong brand presence, and measurable results.
- 7 years' experience
- Joined April 2026
Industry experience
- Media & Entertainment
- Professional Services
- Consumer Goods
- Retail
- Software & Internet
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Work experience· 11 roles
Worked in the Kartell Flagship Store in Cologne and was hired full-time after an internship. Planned and ran customer events, contributing to an +11% store revenue increase (Dec–Apr). Managed newsletters and social media, and handled B2B relationships with architects and planners.
Nach Übernahme aus dem Praktikum verantwortlich für Newsletter, Social Media sowie B2B-Betreuung von Architekten und Planern. Zusätzlich selbst konzipierte Kunden-Events, die den Umsatz (Dez.–Apr.) um +11% steigerten. Fokus auf Kundenkommunikation, Conversion durch relevante Inhalte und Pflege von Geschäftsbeziehungen.
Strategische Entwicklung eines B2B-Netzwerks im Premium-Segment mit Fokus auf Architekt:innen, Interior Designer:innen und Planer:innen. Übersetzung der ikonischen Design-Sprache in target-audience-spezifische B2B/B2C Narrative sowie Erstellung von High-Performing Email-Kampagnen zur Leadgenerierung und Kampagnensteuerung.
Education· 9
Certifications and awards· 7
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