Seljan Mikayilova

Created and managed content for social media platforms including copywriting, visual coordination, and video concept development tailored to target demographics. Supported development and execution of marketing strategies for teen-focused ADAM Summer Camp and adult-focused EVE Camp projects. Coordinated partnerships with influencers, educators, and institutional collaborators to enhance brand visibility and audience reach.

Conducted market research to identify consumer trends and competitive activities to inform promotional strategies. Assisted in managing and aligning marketing strategies for different malls, customizing promotions and content for each unique audience while maintaining brand consistency. Provided general administrative support including organizing files and scheduling meetings.

Assisted in organizing and coordinating events related to exchange programs to engage local and international students. Contributed to marketing material development including posters, flyers, and social media graphics to increase awareness of global initiatives. Played a key role in cultural events, receptions, and networking opportunities to promote intercultural understanding among diverse staff.