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Hi! I'm Elena, a Marketing Automation Lead and Digital Strategist. With over 8 years of experience, I've been deeply involved in optimizing customer journeys and enhancing lead generation through automation. I love diving into data and transforming insights into actionable strategies. I thrive in dynamic environments and enjoy collaborating with teams to drive digital transformation. My passion for continuous improvement fuels my career as I work toward creating efficient and effective marketing workflows.…Hi! I'm Elena, a Marketing Automation Lead and Digital Strategist. With over 8 years of experience, I've been deeply involved in optimizing customer journeys and enhancing lead generation through automation. I love diving into data and transforming insights into actionable strategies. I thrive in dynamic environments and enjoy collaborating with teams to drive digital transformation. My passion for continuous improvement fuels my career as I work toward creating efficient and effective marketing workflows.

Elena Arrieta Galíndez

Marketing Automation Specialist, Marketing Strategist, Marketing Consultant, +3

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Hi! I'm Elena, a Marketing Automation Lead and Digital Strategist. With over 8 years of experience, I've been deeply involved in optimizing customer journeys and enhancing lead generation through automation. I love diving into data and transforming insights into actionable strategies. I thrive in dynamic environments and enjoy collaborating with teams to drive digital transformation. My passion for continuous improvement fuels my career as I work toward creating efficient and effective marketing workflows.…Hi! I'm Elena, a Marketing Automation Lead and Digital Strategist. With over 8 years of experience, I've been deeply involved in optimizing customer journeys and enhancing lead generation through automation. I love diving into data and transforming insights into actionable strategies. I thrive in dynamic environments and enjoy collaborating with teams to drive digital transformation. My passion for continuous improvement fuels my career as I work toward creating efficient and effective marketing workflows.

Available to hire

Hi! I’m Elena, a Marketing Automation Lead and Digital Strategist. With over 8 years of experience, I’ve been deeply involved in optimizing customer journeys and enhancing lead generation through automation. I love diving into data and transforming insights into actionable strategies.

I thrive in dynamic environments and enjoy collaborating with teams to drive digital transformation. My passion for continuous improvement fuels my career as I work toward creating efficient and effective marketing workflows.

Language

English

Fluent

French

Beginner

Work Experience

Inbound Marketing Automation Manager at qdq

January 1, 2022 - December 31, 2025

Design and execution of multichannel nurturing and automation strategies. Leadership in digital transformation projects aimed at strengthening the customer lifecycle. KPIs include 120k+ customers reached and 500+ appointments booked.

Inbound Lead Nurturing & Management Manager at qdq

January 1, 2021 - December 31, 2022

Management of the SDR team, definition of lead management workflows and coordination between marketing, sales, and customer service. Reporting and performance analysis.

Marketing Automation & Inbound Manager at qdq

January 1, 2020 - December 31, 2021

Management of national and international clients. Design and deployment of automated multichannel campaigns. Monthly reporting and analytics.

Marketing Automation Project Manager at HMG (Hashtag Media Group)

January 1, 2018 - December 31, 2020

End-to-end implementation of HubSpot, development of lead scoring, nurturing workflows and inbound acquisition strategies for potential customers.

Project Manager & Marketing Consultant at Gericó Associates

January 1, 2018 - December 31, 2018

Leadership of marketing end to end projects for law firms. Development of communication and branding plans, SEO audits, and Social Media assessments.

Inbound Content & Social Media Manager at Posizionate Growth Marketing

January 1, 2016 - December 31, 2018

Development of inbound content strategies for multiple industries, including internal client. Creation of content for all funnel stages and social media strategy.