Hi, I’m Selin Hidayetoğlu, a Product Designer with a 13+ year design career that spans architecture and digital product design. I specialize in translating user psychology into powerful B2B SaaS experiences and thrive when collaborating with global teams to ship intuitive, metrics-driven products. For the past 2+ years I’ve focused on UI/UX, designing mobile and web interfaces for startups and multi-stakeholder platforms. I enjoy building design systems, brand guidelines, and accessible interfaces that balance user needs with business goals.

Selin Hidayetoğlu

Hi, I’m Selin Hidayetoğlu, a Product Designer with a 13+ year design career that spans architecture and digital product design. I specialize in translating user psychology into powerful B2B SaaS experiences and thrive when collaborating with global teams to ship intuitive, metrics-driven products. For the past 2+ years I’ve focused on UI/UX, designing mobile and web interfaces for startups and multi-stakeholder platforms. I enjoy building design systems, brand guidelines, and accessible interfaces that balance user needs with business goals.

Available to hire

Hi, I’m Selin Hidayetoğlu, a Product Designer with a 13+ year design career that spans architecture and digital product design. I specialize in translating user psychology into powerful B2B SaaS experiences and thrive when collaborating with global teams to ship intuitive, metrics-driven products.

For the past 2+ years I’ve focused on UI/UX, designing mobile and web interfaces for startups and multi-stakeholder platforms. I enjoy building design systems, brand guidelines, and accessible interfaces that balance user needs with business goals.

See more

Experience Level

Expert
Expert
Expert
Intermediate
Intermediate

Language

Turkish
Fluent
English
Fluent
French
Intermediate

Work Experience

UI/UX Designer (Mid-Level) at Occicor
July 1, 2024 - November 6, 2025
Designed intuitive mobile and web interfaces in collaboration with product managers and developers, employing agile methodologies, resulting in measurable improvements in user engagement metrics. Developed and maintained brand guidelines and visual assets for Occicor, ensuring consistent brand representation across digital platforms.
UI/UX Designer at Mensa Philosophical Circle
July 1, 2024 - July 1, 2024
Contributed to the development of a multi-user SaaS platform, designing for diverse educational stakeholders in South Africa, improving resource accessibility.
Co-founder & Interior Architect at Archicon İç mimarlık
September 19, 2016 - December 18, 2023
Led client-focused design for premium residential and commercial projects, ensuring high satisfaction.
Interior Architect at Jeyan Ulku İç mimarlık & Artcode Mimarlık & Craft3
July 2, 2012 - September 5, 2016
Delivered client-focused interior designs, translating requirements into functional and aesthetic spaces, within budget and timeline constraints.
Co-founder & Interior Architect at Archicon İç mimarlık
January 1, 2024 - January 1, 2024
Led client-focused design for premium residential and commercial projects, ensuring high satisfaction.
Interior Architect at Jeyan Ulku İç mimarlık & Artcode Mimarlık & Craft3
August 1, 2016 - August 1, 2016
Delivered client-focused interior designs, translating requirements into functional and aesthetic spaces, within budget and timeline constraints.

Education

Bachelor of Interior Architecture & Environmental Design at Hacettepe University
September 1, 2008 - June 1, 2012
Erasmus Exchange - Interior Architecture at Saint-Luc Liège / École Supérieure des Arts
September 1, 2009 - February 1, 2010
Bachelor's Degree in Interior Architecture & Environmental Design at Hacettepe University
September 1, 2008 - June 1, 2012
Exchange Program in Interior Architecture at Saint-Luc Liège, École Supérieure des Arts
September 1, 2009 - February 1, 2010

Qualifications

AI for Designers
August 11, 2025 - October 23, 2025
Mobile UX Strategy: How to Build Successful Products
February 11, 2025 - May 6, 2025
Conducting Usability Testing
January 11, 2030 - November 6, 2025
Figma UI/UX Design Advanced
October 26, 2023 - February 6, 2024
How to Use AI and ChatGPT for Efficient UX Research
February 15, 2024 - March 6, 2024
Complete Web & Mobile Designer (UI/UX, Figma, and HTML/CSS)
May 11, 2023 - March 6, 2024
Google UX Design Professional Certificate
April 10, 2023 - January 4, 2024
AI for Designers
January 11, 2030 - November 6, 2025
Mobile UX Strategy: How to Build Successful Products
January 11, 2030 - November 6, 2025
Conducting Usability Testing
January 11, 2030 - November 6, 2025
Figma UI/UX Design Advanced
January 11, 2030 - November 6, 2025
How to Use AI and ChatGPT for Efficient UX Research
January 11, 2030 - November 6, 2025
Complete Web & Mobile Designer (UI/UX, HTML, CSS)
January 11, 2030 - November 6, 2025
Google UX Design Professional Certificate (IxDF)
January 11, 2030 - November 6, 2025

Industry Experience

Software & Internet, Retail, Professional Services, Education, Media & Entertainment