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Hi, I’m Selinay Yildirim, a Product Designer specializing in UI/UX, conversion-focused web experiences, and scalable design systems. I design user-centered, conversion-driven products for international clients across Europe and the US, combining research, information architecture, and high-fidelity UI to deliver measurable impact. I excel in end-to-end product design and collaborate closely with developers and stakeholders to translate business goals into accessible, production-ready solutions. My work emphasizes usability testing, WCAG 2.1 AA accessibility, and a data-informed approach to informed design decisions.…Hi, I’m Selinay Yildirim, a Product Designer specializing in UI/UX, conversion-focused web experiences, and scalable design systems. I design user-centered, conversion-driven products for international clients across Europe and the US, combining research, information architecture, and high-fidelity UI to deliver measurable impact. I excel in end-to-end product design and collaborate closely with developers and stakeholders to translate business goals into accessible, production-ready solutions. My work emphasizes usability testing, WCAG 2.1 AA accessibility, and a data-informed approach to informed design decisions.

Selinay Yildirim

UI Designer, UX Designer, Product Designer, +2

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Hi, I’m Selinay Yildirim, a Product Designer specializing in UI/UX, conversion-focused web experiences, and scalable design systems. I design user-centered, conversion-driven products for international clients across Europe and the US, combining research, information architecture, and high-fidelity UI to deliver measurable impact. I excel in end-to-end product design and collaborate closely with developers and stakeholders to translate business goals into accessible, production-ready solutions. My work emphasizes usability testing, WCAG 2.1 AA accessibility, and a data-informed approach to informed design decisions.…Hi, I’m Selinay Yildirim, a Product Designer specializing in UI/UX, conversion-focused web experiences, and scalable design systems. I design user-centered, conversion-driven products for international clients across Europe and the US, combining research, information architecture, and high-fidelity UI to deliver measurable impact. I excel in end-to-end product design and collaborate closely with developers and stakeholders to translate business goals into accessible, production-ready solutions. My work emphasizes usability testing, WCAG 2.1 AA accessibility, and a data-informed approach to informed design decisions.

Available to hire

Hi, I’m Selinay Yildirim, a Product Designer specializing in UI/UX, conversion-focused web experiences, and scalable design systems. I design user-centered, conversion-driven products for international clients across Europe and the US, combining research, information architecture, and high-fidelity UI to deliver measurable impact.

I excel in end-to-end product design and collaborate closely with developers and stakeholders to translate business goals into accessible, production-ready solutions. My work emphasizes usability testing, WCAG 2.1 AA accessibility, and a data-informed approach to informed design decisions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Turkish

Fluent

English

Fluent

Dutch

Beginner

Work Experience

Product Designer / UX Lead at Global

January 1, 2024 - Present

Led end-to-end design for marketing websites, feature pages, and e-commerce experiences with a focus on conversion optimisation. Designed and optimised multiple Shopify storefronts, improving user flows and visual consistency. Built scalable design systems in Figma, including component libraries, auto-layout structures, and design tokens. Designed responsive interfaces across desktop, tablet, and mobile. Conducted usability testing, UX audits, and A/B tests to inform design decisions. Optimised information architecture, reducing onboarding time by approximately 30%. Collaborated closely with developers to ensure accurate, production-ready implementation. Improved accessibility in line with WCAG 2.1 AA standards.

UX Designer at Optimus Software

November 1, 2022 - December 1, 2023

Redesigned key pages and dashboards to improve usability and client satisfaction. Conducted UX reviews and implemented improvements based on analytics and user feedback. Streamlined design workflows within agile teams. Applied modern UI patterns to improve consistency across products.

UI/UX Designer at Treomind

May 1, 2019 - November 1, 2022

Conducted user interviews and usability testing to support product decisions. Designed internal tools for enterprise clients in AI and data management.