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Hi, I'm Selorm Ashitey-Ammarh, a data-driven digital marketer specializing in paid advertising, SEO, analytics, email marketing, and social media strategy. I design performance-focused campaigns to boost ROI, grow organic traffic, and scale audiences while optimizing content to drive engagement. Based in Stockholm, I collaborate with cross-functional teams to launch programs and use GA4 to guide budgets and content decisions. I enjoy turning insights into actionable plans and delivering measurable results across campaigns and channels.…Hi, I'm Selorm Ashitey-Ammarh, a data-driven digital marketer specializing in paid advertising, SEO, analytics, email marketing, and social media strategy. I design performance-focused campaigns to boost ROI, grow organic traffic, and scale audiences while optimizing content to drive engagement. Based in Stockholm, I collaborate with cross-functional teams to launch programs and use GA4 to guide budgets and content decisions. I enjoy turning insights into actionable plans and delivering measurable results across campaigns and channels.

Selorm Ashitey-Ammarh

Digital Marketer, Content Creator, Content Designer, +2

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Hi, I'm Selorm Ashitey-Ammarh, a data-driven digital marketer specializing in paid advertising, SEO, analytics, email marketing, and social media strategy. I design performance-focused campaigns to boost ROI, grow organic traffic, and scale audiences while optimizing content to drive engagement. Based in Stockholm, I collaborate with cross-functional teams to launch programs and use GA4 to guide budgets and content decisions. I enjoy turning insights into actionable plans and delivering measurable results across campaigns and channels.…Hi, I'm Selorm Ashitey-Ammarh, a data-driven digital marketer specializing in paid advertising, SEO, analytics, email marketing, and social media strategy. I design performance-focused campaigns to boost ROI, grow organic traffic, and scale audiences while optimizing content to drive engagement. Based in Stockholm, I collaborate with cross-functional teams to launch programs and use GA4 to guide budgets and content decisions. I enjoy turning insights into actionable plans and delivering measurable results across campaigns and channels.

Available to hire

Hi, I’m Selorm Ashitey-Ammarh, a data-driven digital marketer specializing in paid advertising, SEO, analytics, email marketing, and social media strategy. I design performance-focused campaigns to boost ROI, grow organic traffic, and scale audiences while optimizing content to drive engagement.

Based in Stockholm, I collaborate with cross-functional teams to launch programs and use GA4 to guide budgets and content decisions. I enjoy turning insights into actionable plans and delivering measurable results across campaigns and channels.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Swedish

Intermediate

Work Experience

Digital Marketer at Make Up Institute Stockholm

June 1, 2025 - Present

Managed and optimised Meta and Google Ads, delivering a 25% increase in ROI through improved targeting and creatives. Designed and tested ad creatives to improve engagement and conversion performance. Used GA4 to track performance and guide budget and content decisions. Led social media strategy on Instagram, TikTok, and Facebook, driving 30% follower growth using trend and audience insights. Increased organic traffic by 30% through SEO and keyword-focused blog content, with multiple first-page rankings. Optimised email campaigns and segmentation, contributing to a 20% increase in open rates. Collaborated with teams to support launches of new training programs and courses.

Social Media Manager (Intern) at The Innovation Spark

June 1, 2023 - December 1, 2023

Grew social media following by 10% through structured content planning and audience-focused campaigns. Shifted content strategy toward interactive formats (polls, Q&As, live updates) to increase engagement and community participation. Analysed platform insights regularly and adjusted posting strategy to improve reach and performance. Planned monthly content campaigns and ensured consistent brand voice and visual identity across platforms.

Content Marketer (Intern) at Ejobs Africa

June 1, 2022 - July 1, 2022

Supported SEO and content strategy during early-stage blog development. Conducted keyword research and optimised existing articles to improve search visibility. Created blog content aligned with the digital outsourcing and remote services niche. Implemented internal linking and headline optimisation to improve content performance.

Customer Service Representative at Ghana Enterprise Agency

August 1, 2020 - August 1, 2021

Managed high-volume customer communication, assisting over 15,000 clients with loan application processes. Collected customer feedback and identified common service issues to support program improvements. Developed strong communication, conflict resolution, and customer insight skills applicable to marketing and user experience.