Available to hire
Hi, I’m Shahzeena Rahim, a Digital Media & Content Specialist with hands-on experience managing social media, creating engaging visual and written content, and editing videos. I help brands grow their audience and visibility across YouTube, Instagram, Facebook, and LinkedIn by developing and executing content strategies, producing reels, and optimizing descriptions and captions for search.
I’m proactive, detail-oriented, and comfortable juggling multiple projects in fast-paced environments. I stay curious about new tools and trends, and I collaborate with teams to deliver high-quality content that resonates with audiences and supports business goals.
Experience Level
Expert
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Intermediate
Language
Urdu
Fluent
English
Advanced
Work Experience
Virtual Media Developer at IPS Institute of Policy Studies
May 18, 2025 - PresentManaging official social media accounts of IPS and Khurshid Answers (Facebook & Instagram). Designing and developing visual content (posters, reels, graphics, thumbnails) for social media and YouTube. Producing and editing documentaries & video content, handling complete visuals, post-production & creative development. Driving digital campaigns with engaging captions, hashtags & storytelling to maximize reach and audience engagement.
Assistant Director & Production Coordinator at Pakistan National Council of the Arts (PNCA)
May 16, 2020 - September 30, 2023Managed communication for various art events, focusing on increasing public engagement and awareness of the council’s initiatives. Coordinated the production and promotion of events, ensuring alignment with creative strategies and deadlines. Produced digital and printed marketing materials to support event promotions, increasing visibility among audience.
Teacher/Lecturer at Jinnah Academy School
February 1, 2012 - April 1, 2013Clear and effective in conveying ideas. Experienced in guiding teams and projects. Skilled in video editing and scriptwriting. Capable of designing inclusive lesson plans and fostering collaborative teamwork.
Virtual Media Developer at Institute of Policy Studies (IPS)
April 1, 2025 - PresentManaged and grown official digital presence across YouTube, Facebook, Instagram, and LinkedIn; created high-quality visual content including reels, graphics, thumbnails, and social media campaigns; edited and produced professional video content and documentaries; developed content strategies to increase audience engagement and reach; wrote captions and SEO-optimized descriptions; monitored performance insights and optimized content based on analytics; ensured consistent branding across all digital platforms.
Outreach Specialist at Institute of Policy Studies (IPS)
December 1, 2024 - PresentPlanned outreach strategies and managed communication content; wrote and edited articles, reports, and social media content; performed SEO keyword research and optimization; managed and organized data for AI-based applications; edited content and ensured accuracy across digital platforms.
Social Media Handler (University Page) at Fatima Jinnah Women University
January 1, 2018 - December 31, 2020Managed Facebook page and scheduled posts; created promotional content and articles; engaged with audience and handled queries.
Intern – News & Current Affairs at PTV News
March 1, 2019 - September 30, 2019Assisted in content creation and news production; wrote scripts and edited video content; supported research and coordination for news reports.
Education
Bachelor Communication and media studies at Fatima Jinnah Women University Rawalpindi
October 15, 2018 - June 25, 2022MS communication and media studies at International Islamic University Islamabad
January 11, 2030 - April 3, 2026MS in Communication & Media Studies at International Islamic University
October 1, 2024 - April 18, 2026BS in Communication & Media at Fatima Jinnah Women University
January 1, 2018 - January 1, 2022MS in Communication & Media Studies at International Islamic University, Islamabad
October 1, 2024 - April 25, 2026BS in Communication & Media Studies at Fatima Jinnah Women University, Rawalpindi
January 1, 2018 - December 31, 2022Qualifications
AMCAP - FJWU 2021 International Media Conference
February 17, 2021 - February 18, 2021Certificate of Participation
January 11, 2030 - April 25, 2026Certificate of Appreciation for participating in the Competition for Developing Advocacy Illustrations On Routine Immunization Organized by Federal EPI in collaboration with Fatima Jinnah Women University
January 11, 2030 - April 25, 2026Young Leader Summit 2019 Participation Certificate
January 11, 2030 - April 25, 2026Participation Certificate - Pakistan National Council of The Arts
January 11, 2030 - April 25, 2026Industry Experience
Education, Media & Entertainment, Professional Services
Experience Level
Expert
Expert
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Intermediate
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