Hi, I'm Shahzeena Rahim—a Creative and results-driven Social Media & Content Specialist with experience managing digital platforms, creating engaging content, and executing effective communication strategies. I excel in social media management, video editing, SEO-based content writing, and audience engagement, and I have a track record of increasing online visibility and producing high-quality multimedia content. Currently, I work with the Institute of Policy Studies (IPS) in Islamabad, overseeing digital presence across YouTube, Facebook, Instagram, and LinkedIn; developing content strategies to boost reach and engagement; and collaborating with cross-functional teams to deliver branding-consistent multimedia campaigns. Previously, I led media production and social media promotion for arts and cultural events, and I’m passionate about storytelling that resonates with diverse audiences.

Shahzeena Rahim

Hi, I'm Shahzeena Rahim—a Creative and results-driven Social Media & Content Specialist with experience managing digital platforms, creating engaging content, and executing effective communication strategies. I excel in social media management, video editing, SEO-based content writing, and audience engagement, and I have a track record of increasing online visibility and producing high-quality multimedia content. Currently, I work with the Institute of Policy Studies (IPS) in Islamabad, overseeing digital presence across YouTube, Facebook, Instagram, and LinkedIn; developing content strategies to boost reach and engagement; and collaborating with cross-functional teams to deliver branding-consistent multimedia campaigns. Previously, I led media production and social media promotion for arts and cultural events, and I’m passionate about storytelling that resonates with diverse audiences.

Available to hire

Hi, I’m Shahzeena Rahim—a Creative and results-driven Social Media & Content Specialist with experience managing digital platforms, creating engaging content, and executing effective communication strategies. I excel in social media management, video editing, SEO-based content writing, and audience engagement, and I have a track record of increasing online visibility and producing high-quality multimedia content.

Currently, I work with the Institute of Policy Studies (IPS) in Islamabad, overseeing digital presence across YouTube, Facebook, Instagram, and LinkedIn; developing content strategies to boost reach and engagement; and collaborating with cross-functional teams to deliver branding-consistent multimedia campaigns. Previously, I led media production and social media promotion for arts and cultural events, and I’m passionate about storytelling that resonates with diverse audiences.

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Language

Urdu
Fluent
English
Advanced

Work Experience

Virtual Media Developer at IPS Institute of Policy Studies
May 18, 2025 - Present
Managing official social media accounts of IPS and Khurshid Answers (Facebook & Instagram). Designing and developing visual content (posters, reels, graphics, thumbnails) for social media and YouTube. Producing and editing documentaries & video content, handling complete visuals, post-production & creative development. Driving digital campaigns with engaging captions, hashtags & storytelling to maximize reach and audience engagement.
Assistant Director & Production Coordinator at Pakistan National Council of the Arts (PNCA)
May 16, 2020 - September 30, 2023
Managed communication for various art events, focusing on increasing public engagement and awareness of the council’s initiatives. Coordinated the production and promotion of events, ensuring alignment with creative strategies and deadlines. Produced digital and printed marketing materials to support event promotions, increasing visibility among audience.
Teacher/Lecturer at Jinnah Academy School
February 1, 2012 - April 1, 2013
Clear and effective in conveying ideas. Experienced in guiding teams and projects. Skilled in video editing and scriptwriting. Capable of designing inclusive lesson plans and fostering collaborative teamwork.
Virtual Media Developer at Institute of Policy Studies (IPS)
April 1, 2025 - Present
Managed and grown official digital presence across YouTube, Facebook, Instagram, and LinkedIn; created high-quality visual content including reels, graphics, thumbnails, and social media campaigns; edited and produced professional video content and documentaries; developed content strategies to increase audience engagement and reach; wrote captions and SEO-optimized descriptions; monitored performance insights and optimized content based on analytics; ensured consistent branding across all digital platforms.
Outreach Specialist at Institute of Policy Studies (IPS)
December 1, 2024 - Present
Planned outreach strategies and managed communication content; wrote and edited articles, reports, and social media content; performed SEO keyword research and optimization; managed and organized data for AI-based applications; edited content and ensured accuracy across digital platforms.
Social Media Handler (University Page) at Fatima Jinnah Women University
January 1, 2018 - December 31, 2020
Managed Facebook page and scheduled posts; created promotional content and articles; engaged with audience and handled queries.
Intern – News & Current Affairs at PTV News
March 1, 2019 - September 30, 2019
Assisted in content creation and news production; wrote scripts and edited video content; supported research and coordination for news reports.

Education

Bachelor Communication and media studies at Fatima Jinnah Women University Rawalpindi
October 15, 2018 - June 25, 2022
MS communication and media studies at International Islamic University Islamabad
January 11, 2030 - April 3, 2026
MS in Communication & Media Studies at International Islamic University
October 1, 2024 - April 18, 2026
BS in Communication & Media at Fatima Jinnah Women University
January 1, 2018 - January 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Media & Entertainment, Professional Services