Available to hire
Senior web designer and brand strategist with 7+ years of experience across agencies, financial services, and running my own business. I specialize in brand identity, responsive web design, and conversion-focused digital marketing—always leading with strategy before design.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Associate Mortgage Broker (Marketing & Design) at Mortgage HFX at Premiere Mortgage Centre
September 1, 2022 - January 1, 2023Headed development and ongoing maintenance of the company's web presence. Developed custom branding and web platforms for real estate partners to enhance lead generation and professional credibility. Produced high-quality marketing collateral and social media content tailored for high-stakes financial services environments. Managed sensitive client documentation and administered mortgage processing tasks required for lending and lender coordination.
Owner / Senior Web Designer & Brand Strategist at Pixel Designs
June 1, 2022 - PresentLed comprehensive brand strategies and conversion-focused web design for clients across home services, real estate, and professional services. Followed a strategy-first process to deliver brand identities, core messaging, and fully responsive websites. Managed end-to-end client relationships, from discovery sessions through final site delivery and launch, while maintaining strong, collaborative client communication. Increased annual revenue by 300% through strategic service delivery and client retention.
Owner / Senior Web Designer & Brand Strategist at Pikel Designs
June 1, 2022 - PresentLead comprehensive brand strategies and conversion-focused web design for clients across home services, real estate, and professional services. Use a strategy-first process to deliver brand identities, core messaging, and fully responsive websites. Manage end-to-end client relationships, overseeing projects from discovery sessions through successful site launches. Achieved significant business growth, increasing annual revenue by 300% through strategic service delivery and client retention.
Graphic Designer at Monkedia (Agency)
November 1, 2019 - September 1, 2021Conceptualized and executed large-scale social media campaigns and digital advertising for a roster of agency clients. Developed email marketing creatives aligned with specific client ROI goals and brand standards. Managed rapid turnaround projects and multiple revision cycles while maintaining high design standards. Collaborated with lead designers to determine optimal layouts, illustration styles, and typography based on aesthetic principles and spacing requirements.
Education
Graphic Design Diploma at NSCC
January 1, 2012 - January 1, 2014Applied Media & Communications Arts Certificate at NSCC
January 1, 2012 - January 1, 2012Graphic Design Diploma at NSCC
January 1, 2012 - January 1, 2014Applied Media & Communications Arts Certificate at NSCC
January 1, 2012 - December 31, 2012Qualifications
Associate Mortgage Broker Course Certificate
January 1, 2022 - January 1, 2022Associate Mortgage Broker Course Certificate
January 1, 2022 - December 31, 2022Associate Mortgage Broker Course Certificate (Mortgage Broker)
January 1, 2022 - July 13, 2026Industry Experience
Financial Services, Real Estate & Construction, Professional Services, Media & Entertainment
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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