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Shane Vicencio

Available to hire

Hi, I’m Shane Vicencio, a Waterloo-based videographer and visual director crafting captivating content for brands across the Greater Toronto Area.

About

Hi, I’m Shane Vicencio, a Waterloo-based videographer and visual director crafting captivating content for brands across the Greater Toronto Area. I currently lead NorthShore Creatives as Owner & Visual Media Director, building relationships, guiding creative direction, and delivering video work on tight timelines.

I specialize in planning, shooting, and editing social media content, producing promotional videos for events and athletes, and helping clients grow engagement and reach. My work blends strong narrative, cinematic visuals, and practical deliverables across Instagram, TikTok, and more.

  • Joined June 2026

Industry experience

  • Media & Entertainment
  • Professional Services
  • Education

Projects · 1

Work experience

Owner & Visual Media Director · NorthShore CreativesJun 2025 – Present · 1 yr 6 mos

Owner & visual media creator generating 100K+ views across social platforms for brands and business’s around the Greater Toronto Area. Plan, shoot, & edit social media content while managing client relationships, creative direction, and delivery timelines. Generating 100K profile visits & views, contributing to a 15% increase in sales.

Sports Videography Co-op · Simcoe Muskoka County District School BoardJan 2022 – Dec 2024 · 3 yrs

Produced high quality visuals for Simcoe Muskoka County Athletic Department capturing footage, highlights, and promotional content for a range of sports. Coordinated shoots at live sporting events, manage video equipment, and deliver polished media used for athletic promotion. Filmed & edited sports coverage that increased audience reach, strengthened the athletic department’s social media presence, and boosted student sign ups.

Freelance Videographer & Editor · ThrusvlenseJan 2021 – Present · 5 yrs 11 mos

Produce promotional & event videos for clients, delivering engaging content optimized for Instagram & TikTok under tight deadlines. Focusing on compelling visuals & strong narrative flow. Working with athletes to further collegiate careers. Produce & deliver promotional content that increased client media engagement and growth with fast turnaround time.

Education

Bachelor of Arts: Global Business & Digital Arts · University of Waterloo2024 – 2028

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