Strategically trained as a marketer within the health and wellness industry, my background focuses on brand strategy, content management and consumer-led marketing across FMCG. I also bring experience in product innovation and project management, supporting the development and delivery of new products and brand initiatives. My experience includes leading cross-channel content and marketing initiatives that translate complex health benefits into clear, engaging consumer messaging. I support campaign planning and execution across multiple markets in partnership with media and creative agencies, while facilitating end-to-end go-to-market planning and delivery. This work involves close collaboration with consumer insights, innovation and commercial teams to ensure campaigns, products and messaging align with market opportunities and consumer needs.…Strategically trained as a marketer within the health and wellness industry, my background focuses on brand strategy, content management and consumer-led marketing across FMCG. I also bring experience in product innovation and project management, supporting the development and delivery of new products and brand initiatives. My experience includes leading cross-channel content and marketing initiatives that translate complex health benefits into clear, engaging consumer messaging. I support campaign planning and execution across multiple markets in partnership with media and creative agencies, while facilitating end-to-end go-to-market planning and delivery. This work involves close collaboration with consumer insights, innovation and commercial teams to ensure campaigns, products and messaging align with market opportunities and consumer needs.WWWW…