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Account Manager with expertise in digital media and performance marketing, skilled in managing and scaling global user acquisition campaigns through data-driven optimization and strong client partnerships.

About

Account Manager with expertise in digital media and performance marketing, skilled in managing and scaling global user acquisition campaigns through data-driven optimization and strong client partnerships.
With a legal background in international law and compliance, I bring analytical rigor and cross-border communication skills to complex business challenges. Now seeking to take the next step in a larger digital marketing platform, where I can leverage both strategic and analytical capabilities to drive impactful growth.

  • 3 years' experience
  • Joined October 2025

Languages

  • ChineseFluent
  • EnglishAdvanced

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Professional Services

Work experience

Internal Lawyer / Project Assistant · LitFin - Litigation FinanciersOct 2024 – Oct 2025 · 1 yr 1 mo

Supported legal and project coordination activities; contributed to cross-border compliance and contract review; assisted in privacy and data protection tasks and internal governance.

Account Manager · MyAppFree - MAFSep 2023 – Present · 3 yrs 3 mos

Manage client relationships across APAC/EU, ensuring alignment on budgets, KPIs, and campaign strategy. Drive revenue growth and campaign scaling through optimization, cross-team coordination, and clear communication. Deliver performance analysis and actionable insights to support long-term client success.

Education

Bachelor’s Degree in Law · China University of Labor Relations, China2017 – 2021
Master’s Degree in European and International Trade Law · Lund University, Sweden2021 – 2022

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