I'm a creative and impact-driven UI/UX designer with four years of experience in prototyping, user research, and interaction design, delivering intuitive digital experiences across eCommerce, Agritech, logistics, and courier services. I'm passionate about building human-centered digital experiences that simplify complex user journeys and drive long-term customer satisfaction. I have redesigned onboarding flows, led subscription-based feature design using Figma, and contributed to hundreds of bookings and subscriptions, as well as marketing-led pages and referral features to boost growth.

Shashika Heshan

I'm a creative and impact-driven UI/UX designer with four years of experience in prototyping, user research, and interaction design, delivering intuitive digital experiences across eCommerce, Agritech, logistics, and courier services. I'm passionate about building human-centered digital experiences that simplify complex user journeys and drive long-term customer satisfaction. I have redesigned onboarding flows, led subscription-based feature design using Figma, and contributed to hundreds of bookings and subscriptions, as well as marketing-led pages and referral features to boost growth.

Available to hire

I’m a creative and impact-driven UI/UX designer with four years of experience in prototyping, user research, and interaction design, delivering intuitive digital experiences across eCommerce, Agritech, logistics, and courier services.

I’m passionate about building human-centered digital experiences that simplify complex user journeys and drive long-term customer satisfaction. I have redesigned onboarding flows, led subscription-based feature design using Figma, and contributed to hundreds of bookings and subscriptions, as well as marketing-led pages and referral features to boost growth.

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Language

English
Fluent

Work Experience

UI/UX Designer (Contract) at HSBC
September 1, 2024 - December 1, 2024
Designed a high-fidelity prototype to streamline HSBC's bereavement support journey, onboarding, and document management UX; achieved a 100% task completion rate and a 4.4/5 navigation score in user testing. Collaborated with HSBC's Head of Product Services and enterprise UX team to refine flows and align stakeholders; delivered final design presentation to stakeholders.
UI/UX Designer at Yellow Zap
November 1, 2021 - March 1, 2024
Redesigned onboarding flow to improve sign-up clarity and reduce drop-offs, boosting user acquisition by 22% and reducing bounce rate by 10% through A/B testing. Led UX design of a subscription-based maid service feature in Figma with recurring bookings, scheduling, and staff selection, contributing to 350 bookings and 19 monthly package sign-ups within the first two months. Improved Admin Portal and staff app UI for internal operations, enabling non-technical staff to perform tasks more efficiently.
UI/UX Designer at Empite Pty Ltd
April 1, 2021 - December 1, 2021
Redesigned donor portability flows for one-time and recurring donations on the Good 2Give platform; improved user experience and reduced friction. Enhanced admin dashboards (Stage11, Schedule SME, The Last Piece) with intuitive navigation and accessibility improvements, ensuring WCAG-compliant design and better screen reader compatibility. Delivered final design presentations to stakeholders and collaborated with developers to ensure delivery.
Associate Business Analyst at Surecore Pvt Ltd
August 1, 2019 - March 1, 2020
Coordinated business requirements across three concurrent projects; facilitated stakeholder collaboration and organized project documents, meetings and team alignment. Supported the creation of interactive prototypes for key internal solutions, contributing to reduced dev turnaround and improved user experience. Led usability testing and ensured requirements were met for enterprise platforms with successful deployments.
UX Designer at Pristine Solutions Pvt Ltd
March 1, 2020 - April 1, 2021
Identified key usability issues in AgriOne and SFA digital products, enterprise solutions, and delivered redesign recommendations that improved overall user experience and satisfaction. Worked closely with cross-functional teams to define UX strategies and map user flows for a SaaS-based workflow platform, while maintaining a consistent and scalable design system to ensure visual and functional alignment across the product. Maintained a scalable design system for AgriOne, product design ops, ensuring cross-platform consistency and reducing user confusion across core application flows.

Education

BSc Hons in Software Engineering at University of Plymouth
August 1, 2016 - July 1, 2019

Qualifications

Upskiller UX Design Harness Projects
September 1, 2024 - November 30, 2024

Industry Experience

Software & Internet, Retail, Financial Services, Agriculture & Mining, Transportation & Logistics, Professional Services, Media & Entertainment, Other